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"Seven Days Without Reason To Return" To Become Shoes And Clothing Business Eyes Thorn

2014/3/18 15:36:00 31

ReturnShoesOnline Shopping

< p > > "3. 15" consumer rights day, involving countless netizens and network operators heavy regulations "network paction management measures" formally implemented.

The method stipulates that "consumers of the network commodity operators shall have the right to return the goods within 7 days from the date of receipt of the goods, without having to explain the reasons".

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< p > since March 15th, consumers who buy online digital products, such as customized, fresh, perishable, online downloading or consumer packaged audio and video products, computer software, and newspapers and periodicals delivered, can have no reason to return products within seven days from the date of arrival.

If you don't like it, you can retire online.

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< p > < strong > "seven days without reason to return goods" into the law only after the protection < /strong > < /p >


< p > in fact, large business platform such as "Taobao Tmall" and "Jingdong mall" began to implement regulations such as "seven days no reason to return" from several years ago. The implementation details are made by their respective companies. Most merchants have joined the big camp of "seven days without reason to return" in order to attract consumers to buy.

However, according to the investigation, its actual implementation is not satisfactory.

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< p > Xiao Lu is a Xin'An river man. He has been keeping up with fashion as a fashion man.

Last October, in order to get a taste of the new Apple phone, Xiao Lu ordered a iPhone version of Tmall's version in Tmall mall. In order to be safe, he chose a business that supported the "seven days no reason to return" service.

But after receiving the goods, he found that the newly bought cell phone could not recognize the SIM card, so after deciding to communicate with customer service, he decided to apply for a refund. Customer service also agreed to send his cell phone back.

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< p > 2 days later, logistics showed that the returned mobile phone had been sent to the address of the merchant, but the merchant refused to sign it. Then Xiao Lu found another customer service. The customer service told him that according to the implementation rules of Taobao Tmall's "seven days no reason to return", Xiao Lu bought the mobile phone "affected the two sale", so it will not be returned, for the reason is "the broken box is broken."

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< p > the first feeling of Xiao Lu's reply was that he was caught in the pit. He told the author that although he had unsealed the mobile phone box, he had torn apart the plastic film except the box, and he sent it back completely according to the original packaging.

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< p > "if the plastic film is not torn, it is impossible to remove the cell phone.

That is to say, after receiving the goods, I have to judge the quality of the mobile phone without disconnecting the box. Once it is opened, even if it affects the two sale, is this a magic trick for me? "Xiao Lu reluctantly said," for this businessman, the promise of "seven days without reason to return" is just a marketing gimmick, and the ambiguous rules of Taobao can not play a good role in protecting consumers' rights and interests.

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< p > the author also visited many consumers who had experienced online shopping. Many people said, "seven days without reason to return goods", if there is no mandatory provisions of relevant laws, the interests of consumers can hardly be guaranteed.

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< p > < strong > for the new "consumer law", "shoes and clothing" businesses most headache /strong /strong > /p >


< p > in the author's survey, for the "seven days no reason to return" into the law, the most sensitive network business is the footwear industry.

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< p > Miss Lu has been selling high-end women's clothing at Taobao Tmall mall. Her shop has participated in Taobao's "seven days no reason to return" service very early.

"As long as the returned garments and packages are intact, we usually give them back. Our clothes are of good quality. Most of the returned customers are due to size and color. However, we will not exchange them for fouling and odors. After all, according to the relevant regulations of Taobao, such products have already affected the" two sale ".

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< p >, but Miss Lu also has concerns: "I have scrutinized the newly promulgated" Consumer Rights Protection Act ", and did not stipulate the conditions for the return, only asking for" intact ".

Is "bad smell" good enough? Is "dirty" good enough? None of this is clear, which is really a headache for us who sell clothes.

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< p > "I do not support the" no reason to return "into the law, but no detailed rules promulgated, will inevitably lead to disputes.

A shopkeeper from a young Taobao shop in Jiangcheng District of Xin'an told the author: "customers bought shoes for two or three days. Although the soles are dirty, they can be regarded as" intact ", so the goods can be retreated, so our store can not operate.

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< p > < strong > expert interpretation: the new "consumer law" needs to be perfected in practice, which is generally beneficial to market development < /strong > < /p >


< p > "from the perspective of overall feasibility," 7 days no reason to return goods "is more difficult to operate.

Alamu J, deputy director of the policy and Law Committee of the China Electronic Commerce Association, and director of the network regulation research center, said that although the laws and regulations enumerated that products that could not be returned by reason were unreasonable, it was difficult to exhaust them.

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< p > experts suggest that, for example, the assumption of freight costs, the "new consumer law" requirement is for consumers. If the freight is to go back and forth several times, how to implement it may still be a problem.

However, many experts also said that the current online shopping environment is generally improving, and the new regulation is only a package return, which does not involve multiple compensation.

Mao Ajing, an analyst with Analysys International, believes that the implicit chain of interest in the returned goods has not yet produced the conditions for the return of gray industry chain similar to that of "professional judges".

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< p > "the law is only one aspect. The regulation of the market must rely on industry self-discipline and consumers' own norms and integrity, and gradually develop a mature online shopping environment. This also requires the electric power platform to take responsibility."

A senior lawyer said, "the implementation of the new rules will encourage more people to try online shopping, and the market will also become bigger. The ultimate direction is to constantly regulate the market, drive consumers' desire to buy and stimulate domestic demand, but how to improve the rules of the new law and weigh the pros and cons of all the parties need to practice Nakade Machi."

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< p > < strong > What are the new rules for the new consumer law that need to be known? < /strong > < /p >


"P > < strong > product quality problem, the evidence by the operator to bear the burden of proof < /strong > /p >


< twenty-third > < < > > < p > < < > > < < > > < < > > < < > > < < > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > > < < > > < < > > > < < > > < < > > > < < p > > stipul

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< p > < strong > shopping has fraud. Consumers can get a minimum compensation of 500 yuan < /strong > /p >


The fifty-fifth provision of < p > New Consumer Law stipulates that if an operator provides goods or services with fraudulent conduct, he shall increase the compensation for his losses in accordance with the requirements of consumers, and increase the amount of compensation to three times the cost of goods purchased by consumers or the cost of receiving services, and the amount of additional compensation is less than five hundred yuan, amounting to five hundred yuan.

If the law provides otherwise, it shall be carried out in accordance with its provisions.

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< p > < strong > personal information is leaked to the industry and Commerce Department for complaint < /strong > < /p >


The twenty-ninth provision of < p > New Consumer Law stipulates that operators and their staff must strictly keep confidential personal information collected by consumers, and shall not divulge, sell or illegally provide them to others.

The operator shall take technical measures and other necessary measures to ensure information security and prevent personal information leakage and loss of consumers.

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< p > < strong > online shopping compensation can not find businesses, can claim to the network trading platform < /strong > < /p >


< p > forty-fourth stipulates that consumers who purchase goods or receive services through online trading platforms and whose legitimate rights and interests are damaged may demand compensation from sellers or service providers.

If the provider of a network paction platform can not provide the real name, address and effective contact mode of the seller or the service provider, the consumer can also claim compensation from the provider of the network paction platform.

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< p > the new "consumer law" is responsible for the responsibility of online shopping platform, that is, online shopping platform can not provide seller or service person's real name, address and effective way of contact, and is liable for compensation.

That is to say, the online shopping of the public is facing problems. If you can't find a businessman, you can directly claim the website.

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< p > < strong > refuse to invoice illegal "/strong > < /p >"


< twenty-second > < < > > < < > > < < > > < < > > > < < > > > < < > > > < < p > > stipulates that the business operators provide goods or services in accordance with the relevant regulations of the state or business practices, such as invoices and other service receipts or invoices to consumers.

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