A Wide Range Of Channels, Barbara Children'S Clothing Has Nearly 5000 Retail Stores.

In January 11th, Zhejiang Semir apparel Limited by Share Ltd (hereinafter referred to as Semir dress) issued the investor relations management file.

Semir apparel said in the archives that the company has nearly 5000 retail stores for Barbara's children's clothing, which are widely distributed, including street shops, specialty stores, shopping centers, shopping malls, stores, and outlets.

It is reported that Semir clothing is a virtual enterprise characterized by casual wear and children's clothing as the leading product group. It owns the two major brand clusters: the adult casual wear represented by Semir brand and the children's clothing represented by the Barbara brand.

Among them, the Semir brand was founded in 1996, positioning young, fashionable, dynamic, cost-effective public casual wear, products are mainly oriented to 16-30 year old fashion trends, young people.

The Barbara brand was founded in 2002, advocating professionalism, fashion and vitality, facing 0-14 year old children's consumer groups. The product is located in a middle-income family.

In 1-9 months of 2018, Semir's clothing business income was 9 billion 764 million yuan, an increase of 21.41% over the same period, with a net profit of 1 billion 272 million yuan, an increase of 25.66% over the same period last year.

At the end of the reporting period, the total assets of the company were 15 billion 207 million yuan, an increase of 14.56% over the same period last year, and the net assets attributable to the owners of the parent company were 10 billion 705 million yuan, up 7.03% over the same period last year.