On the morning of September 17th, the global authoritative fashion media WWD international fashion news and fashion new media InsDaily and Mei Ya signed a strategic cooperation agreement at the people's Daily's new media building. WWD international fashion news CEO Yang Wen, co-founder of quantum cloud, Liu Tian, general manager of MCN, and InsDaily co founder Zhong Yi Qing jointly signed the three party strategic cooperation agreement. The conclusion of cooperation will bring new trends to China's fashion industry.
Relying on professional news gathering teams all over the world, WWD has witnessed and recorded the development of global fashion in the past 110 years. WWD has gained tens of thousands of outstanding business reports every year and is far beyond the influence of fashion records. It has become the "authority of industry" and "fashion Bible" shared by senior executives from fashion industry, fashion retailing industry and beauty industry. At the signing ceremony, WWD international fashion news CEO Yang Wen said that in the mobile Internet era, WWD realized that Chinese fashion is rapidly becoming an important part of the world's fashion industry. In 2019, WWD officially entered the Chinese market. Following the English and Japanese language, it serves the global customers in Chinese, and continues to cooperate with the InsDaily and Mei buds who have rich experience and successful experience in the field of fashion beauty and new media. It also disseminate China's fashion content to the world at the same time, disseminate China's fashion content to the world, and provide the world with a more frequent, comprehensive, fair and fresh Chinese fashion and beauty industry report.
InsDaily co founder Zhong Yi Qing believes that with the continuous growth of the national economy, China's fashion and beauty industry has ushered in a period of vigorous development. In 2016, after the team was keen to capture the new trend of fashion industry development, InsDaily was launched at the end of the same year. With fast fashion information transmission and brilliant trend interpretation, InsDaily has been a great success in the fashion and media industry. It has become the largest fashion public number in China. It ranks first in the list of fashion public numbers for the 20 consecutive month, and its total subscribers to the matrix have exceeded 20 million. The strategic cooperation with WWD international fashion news and American bud has been achieved. InsDaily hopes to further promote the healthy development of China's fashion and beauty industry on the basis of the in-depth understanding of fashion content and users, and to provide a front-line information reference for the development planning of many fashion brands at home and abroad through the in-depth interaction with audiences and brands.
Liu Tian, co-founder of Shenzhen quantum cloud and general manager of American bud MCN, said that the quantum cloud was formally established in May 22nd, the US bud MCN agency. Thanks to the content and traffic advantages of Shenzhen quantum cloud in the public domain, the US MCN has created the beauty IP matrix in the whole network. At present, the US beauty MCN has its beauty makeup, card girl fan, fashion big cousin, Qin Guo Guo and other public makeup numbers, and has also made IP layout in the content platform of jitter, Xiao Hong and other content platforms. The fans of the whole network have exceeded 20 million. Through collaboration with WWD international fashion news and InsDaily, MCN will continue to attract excellent cosmetic content creators, establish an efficient and collaborative content industry chain, and hatch more beauty make-up KOL to help the development of China's beauty industry.
Under the background of the continuous development of mobile Internet and the rising of new generation of consumer groups, WWD international fashion news, InsDaily, and Mei will carry out multi level, multi-level and multi form deep cooperation. The three party will take part in the boom of "her economy" and "Yan value economy" in combination with their own advantages in the field of fashion and beauty, to help the healthy and rapid development of China's fashion and beauty industry, and to promote the integration of China's fashion and beauty industry into the international market. At the same time, we will share the trend of China's local fashion and beauty market and attract a large number of international fashion and beauty brands to increase the Chinese market.
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