"Keqiao International Textile Capital Exhibition" Has Entered Africa For The First Time, Opening A New Chapter In Non Silk Road Cooperation.

Reporters learned yesterday from the Business Bureau of Keqiao District of Shaoxing. In November 4th, the Keqiao international textile Capital Exhibition Group, composed of 19 Keqiao enterprises, went to Nigeria to participate in the 4 Nigeria Lagos International Trade Exhibition for 4 days. The high-quality textile products made by the pavilion attracted many international customers' attention. At the same time, 3000 people visited and inquired the whole day.

In November 4th, at the thirty-third Nigeria Lagos international trade exhibition, customers consulted before the "treasure spinning and dyeing" booth.

According to the plan of action for accelerating the development of foreign trade in Zhejiang Province, according to the plan of action for "three seas and three cities", the Keqiao District Business Bureau and Zhejiang China Light Textile City Group Co., Ltd. organized for the first time the Keqiao enterprise African line, which was implemented by the global textile network, the online Textile City and the Yi textile exhibition of the textile city group. The first time, relying on the thirty-third Nigeria Lagos international trade exhibition, set up the "Keqiao international textile Capital Exhibition Exhibition". For the first time, it tried out the service mode of "enterprise orders - government group buying - carrying bags exhibitors". With the unified organization, unified exhibition and unified propaganda mode, the Keqiao textile products and regional brand image were integrated to promote the development of emerging markets in Africa. In order to grasp the historic opportunity to jointly build the "one belt and one road" initiative and the development of China Africa cooperation, we should respond to the historic opportunity. In addition, the exhibition will also visit two emerging markets in Africa: Nigeria and Ethiopia, a visit to the Ethiopian textile industrial zone and Ethiopia international textile exhibition.

The Lagos International Trade Fair in Nigeria, as the only international and large-scale Textile Expo in West Africa, has an exhibition area of 1000 square meters in 2018. It has more than 10 thousand spectators. There are 217 trade matches on site, and most exhibitors get orders at the scene. This year, the exhibition further invited the buyers of niben, neighboring countries, Sultan, Libya, Algeria, Chad, Egypt, Benin and other countries to purchase and enhance the internationalization of the exhibition.

Liu Junsheng, Consul General of the Chinese Consulate General in Lagos, Lin Lin, vice president of the China textile dyeing and weaving Association, Zhang Tao, Secretary General of China Textile and Trade Promotion Committee, and many other leaders attended the opening ceremony of the exhibition. Representatives of the Keqiao exhibition group and exhibitors were invited to ribbon cutting.

Exhibition scene

At the exhibition site, Mina textile, Bao textile printing and dyeing, far looking trade, Rui fun textile, nengteng textile, boat leaf textile, three Chuan textile, and China's textile and other enterprises exhibit the textile products of the counterpart African market, such as shirt fabric, embroidery fabric, special printed fabric, TR elastic cloth, curtain cloth, tablecloth and other home textile fabrics.

Many enterprises of the exhibition group are involved in the market area for the first time and have higher interest in this emerging market. Some enterprises have established trade relations in Africa. For example, Mina textile is a typical leading enterprise in the factory already opened in Ethel bib, while Bao textile dyeing and printing is a leading enterprise in Keqiao, which has been working for many years in Nigeria. This exhibition is aimed at visiting the field, consolidating customer relationship and expanding the market. On the first day of the exhibition, the "Keqiao international textile capital" exhibition area has a strong regional popularity, and the exhibition has achieved good results. Yuan Wang trade has signed a $30 thousand order at the scene.

Liu Junsheng, Consul General of Chinese Consulate General in Lagos, visited the booth of Keqiao exhibition company after the opening ceremony.

African market

Africa has cheap manufacturing costs, young population structure, rapid economic growth, and strong emerging market demand, which is more suitable for developing more textile industry with more employment. The complementarity of huge industries has increased Keqiao's non textile trade in recent years. In 2018, Keqiao's export trade volume to US $1 billion 562 million increased by 23.95% at the same time, accounting for 13.7% of the total exports of the region, of which 1 billion 388 million US dollars in textile exports, an increase of 24.20% over the same period last year. In the 1-9 months of this year, Keqiao exported 1 billion 291 million US dollars to non textile products, an increase of 23.87% over the same period last year.