Sports Brand Big Brother, Founder: No Enthusiasm, No One Will Be Tired.

In this fast-paced era, passion and enthusiasm are often heard.

The most talked about after dinner is not enthusiastic about the work. I don't want to work hard. I feel tired and tired of my work. It is totally different from the idea when I first started.

Do you want to know why?

　　 Are you enthusiastic about your work and support your ambition?

As for the complainants, why do they want to do well in their work, but it seems that they have entered the trap and become more and more confused.

Perhaps this time I have to ask myself: is your enthusiasm for work really able to support the ambition of "want to do a good job"?

Otherwise, the following results are normal.

First, in order to make a living, continue to fight for the next industry, to find some short-term passion and enthusiasm.

The other is in this industry, mediocre and mediocre. When a monk hits a clock, he can do nothing if he can not do things. If he can escape, he will run away.

A person who loses enthusiasm for his work is usually not lucky.

For example, a friend beside me, when he first joined the office, he was very passionate and planned to work hard for the Department Manager. Of course, he did the same.

But after persisting for a period of time and failing to achieve his goal, he began to retreat, feeling that his pay was not worth it, and his enthusiasm was decreasing with days, and he no longer worked hard.

However, one day, a superior should choose a person who is conscientious and diligent in his work and insists on treating everything. He will lose his job with his goal. His enthusiasm for work is far from being ambitious for his work.

So the new question arises: can anyone ever be enthusiastic about work at the end?

Yes, some world-famous outdoor sports brand designers have never thought of such enthusiasm and enthusiasm.

What is their secret?

　　 Bird: you and Success There is only one kind of persistent enthusiasm.

The brand of the bird of mouth should be known to all. It is an outdoor clothing brand in Canada.

Because of its crazy pursuit of new technology and technology, it has become a leading outdoor brand in North America and even in the world in just over a decade.

Speaking of this, some people may have doubts about the logo of the bird. Why is it a bird?

Because it is the earliest bird that evolved into birds in the history of biology, it is also the first reptile that has wings to fly. Metaphor breaks away from the crawling limit of biological history and becomes a bird flying in the sky. Using this to do logo is in line with their team's pursuit of purpose.

At the same time, Alpha SV can be said to be the peak work of the original bird, and the material is very light, small to the weight and quality of a zipper head.

Windproof and waterproofing is the ultimate state. The "Hermes", a sports brand, is absolutely deserved.

To make the details so elaborate, we must say the founder of Dave Lane.

He is an athlete who loves rock climbing extremely. Because of his hobby, he joined hands with three other travelers to create the world famous brand.

In the early days of their creation, they were created in the basement. Each Alpha SV would cost 295 working hours, 217 processes and 190 independent operations.

Day after day, year after year, they repeat the same thing all day long. In order to finish the task early, the whole team worked day and night, working overtime and sacrificing their time to eat and sleep. They were also very tired.

But they are still enthusiastic. They are not motivated by enthusiasm.

Even if they repeat the same thing all the time, they can find out the point of passion. It is this persistent passion for work that makes the birds in the sport world.

　　 The shortest way to success is passion.

This enthusiasm from the founders is also preserved as an important work quality of the birds.

For example, Nancy, an excellent product manager of the original bird, is a long-distance runner and she is also good at controlling materials. She is good at using various materials to achieve the purpose of light and good folding.

It is precisely because of this love of sports, she launched a specially designed for women athletes jacket, super light, waterproof and breathable, can also cope with the high output movement in bad weather, and experience it again and again on their own.

She herself is the best experiencer. This jacket has upset people's cognition and won the prize. Her passion and enthusiasm really helped her career.

Also, Dan Green, the chief designer of the original bird, said: "I don't think the bird can be born outside Canada's Coast Mountains."

To know that this place is the most rare place in Canada, with all kinds of special landscapes and harsh environmental conditions, and Dan Green is inspired by the challenges here, which inspired the design of the original bird.

He is also the best interpretation of the perfect combination of passion and work.

When we compare the story of the original bird's brand with those of the mediocre work, we can see what the difference is.

This shows that the shortest way to success is passion. If you want to be outstanding in your work, you must be active and enthusiastic like the proto bird. Even if you repeat every day, you can find some fun from it.

After reading the story of the ancestors, we may also understand more and more why it is "lipstick". This is the dress that Li Jiaqi says in the studio, one at a time, "buy it".

In private, the dress was put on.

Why? A word - "value"!