The sixth Humen international electricity supplier festival will be held at the Humen Convention and Exhibition Center in Guangdong in from December 27th to 29th. During this period, there will be an exhibition of e-commerce enterprises, service providers, e-commerce platforms, industry summit and e-commerce carnival.
At present, there are more than 8000 enterprises and self-employed businesses in the whole town of Humen. About 90% of them manage clothing and apparel, and 45 billion yuan is realized through third party platforms.
As an important activity of Humen's electricity supplier industry, Humen international electricity supplier Festival has been held annually since 2014. Now it has become one of the most influential events in the Southern China area. The Humen International Business Festival will be held under the professional line for the first time. There are four major theme exhibition areas and more than 200 booths. It will focus on the textile and apparel industry chain mode, regional construction results, domestic and foreign e-commerce platform, and e-commerce service supporting institutions.
First professional line exhibition
This year, the Humen international electricity supplier Festival entered the sixth session. With the theme of "New Silk Road, new engine and new blue ocean", the opening ceremony will be held at the electricity supplier Festival, the business enterprise, service organization, electronic commerce platform exhibition, Industry Summit Forum, electric business Music Carnival and so on.
The Humen international electricity supplier festival will be held for the first time. There are four major exhibition areas and more than 200 booths under the line, which will focus on the textile and apparel industry chain mode, regional construction results, domestic and foreign e-commerce platform, and e-commerce service supporting institutions. At that time, domestic TOP business enterprises, all kinds of clothing, Dongguan made high-quality goods, excellent cross-border e-commerce platform, international import and export comprehensive service providers, well-known e-commerce platform, e-commerce supporting service providers will come to the exhibition site. We share advanced ideas, share successful experiences, and build cross regional investment cooperation platform.
Among them, the cross-border electricity supplier and international import and export comprehensive service exhibition area will gather overseas famous retail brands and agents, import and export trading companies, international well-known light luxury brand products, import and export fast moving consumer goods and so on. In addition, cross-border e-commerce platform, cross-border e-commerce logistics and supply chain, finance / payment, overseas promotion enterprises, cross-border e-commerce services and other enterprises will also come to participate in the exhibition.
In the e-commerce platform and e-commerce supporting services exhibition area, e-commerce platform, shopping mall, service providers, logistics, express delivery, third party warehousing, photography, application software, bank, third party payment, network marketing promotion, investment and financing services and so on will also be concentrated on the stage.
In addition, BAT, the Internet giant, will also arrive in Humen.
Sharp electric shock based on industrial foundation
The clothing and apparel industry has always been the leading industry in Humen. After 30 years of development, Humen has gathered more than 1000 garment and garment production and processing enterprises, including more than 2300 supporting factories, accessories, embroidery, printing and dyeing, and more than 1000 supporting services, including training, design, consultation, planning, logistics and other supporting services, and 40 specialized clothing and apparel markets with a total area of about 7 square kilometers and a total area of 3 million 370 thousand square meters, covering clothing, accessories, clothing machinery and other categories. The total industrial output value of the year is over 45 billion yuan, with annual sales volume of over 90 billion yuan, and the registered brand of all kinds of clothing and clothing is more than 50000. It has formed a large scale industrial cluster, a complete and perfect industrial chain and a mature and developed market system.
Fashion and clothing industry has a keen sense of fashion trend, so that some enterprises first took the lead in testing e-commerce in 2003. With the continuous improvement of the platform, Humen electric business relying on strong industrial foundation has been playing a more and more important role in the development of Humen's industrial economy. In 2018, there were more than 8000 enterprises and self-employed businesses in the town of Humen, with an online sales volume of about 45 billion yuan through the third party platform. The annual volume of express business was about 340 million, and the average daily e-commerce delivery volume exceeded 900 thousand votes, accounting for 1/4 of the express delivery volume of Dongguan.
Building e-commerce "Humen mode"
The Humen Town Committee and the town government pay attention to the development of electronic commerce, and create the "Humen mode" of e-commerce through government guidance, policy support and market guidance.
In November 2012, Humen town established the first town E-Commerce Association of Dongguan, the Humen electricity supplier Association. Through the integration of platform resources, it will strengthen the supporting functions of the industry, and provide professional services such as industry information, channel integration, practical training and financing for the whole town's e-commerce enterprises. In 2013, the town government invested 6 million yuan to jointly build the Alibaba Humen industrial belt platform project, and became the first industrial platform for Alibaba to deploy in Guangdong. In the same year, Humen town and Donghua University jointly conducted research on the electricity supplier format of the whole town, formed the "Humen clothing E-Commerce Research Report", and formulated the "Humen clothing e-commerce development plan" and "Implementation Opinions on promoting the development of Humen town e-commerce" and other grass articles, and studied a series of supporting policies such as special funds, policy declarations, business affairs, financing support, park subsidies and so on, and strengthened the policy guidance for the electricity supplier industry. Today, Humen has built an electricity supplier industrial park with a total construction area of more than 280 thousand square meters, and basically realizes the entire industrial chain of clothing and clothing.
The Humen electricity supplier Industrial Park, which opened in June 2014, has not only the comprehensive service area, the O2O direct supply area, the e-commerce main body area, the logistics area, the hatchery area and so on. It also provides a series of value-added services such as resource sharing, business incubation, education and training, personnel training, technical consultation, financial venture capital, warehousing and logistics, business affairs and so on. Many business enterprises have been attracted to form an eco industrial park featuring the development of domestic and international electricity supplier, e-commerce brand, cross-border electricity supplier and business incubator. At present, the Humen electricity supplier Industrial Park has reached more than 350 enterprises, with sales of RMB 5 billion yuan in 2018, and the number of e-commerce enterprises with more than 100 billion transactions has been incubated for 13 years.
Participate in the development of standard health standard
In December 2018, the Humen electricity supplier Industrial Park declared the establishment of the "Guangdong electricity supplier Industrial Park Standardization Technology Committee", which was approved by the provincial market regulatory authority. In view of the current problems existing in the industrial park of the electric power industry, it established and improved the "Guangdong electricity industry park standard volume table", organized the national, industry and local standards research and organization coordination work, focusing on the "public signs and services Industrial Park standards" such as "Park Logo setting management, information security management, park supporting services, warehousing logistics system, park service satisfaction evaluation, e-commerce platform cross boundary commodity quality information specification".
So far, the standard committee has officially released 3 standards related to the clothing industry, including: "guidelines for labeling the clothing products of e-commerce platform", "e-commerce industry park business management norms", "e-commerce commodity coding and traceability management standards". These 3 union standards have made corresponding provisions and supplements on the basis of existing industry standards and local standards, from the e-commerce platform, clothing product label identification standard, park operation management standard, and commodity code traceability. It has strongly promoted the integration of the clothing industry with the modern Internet business concept, improved the service quality and management level, and promoted the standardization and branding development of the clothing business in Humen.
Introduction: Electronic Commerce
In 1-9 months of this year, the total import and export volume of Dongguan's cross-border electricity suppliers reached 29 billion yuan, ranking first in the country's cities for two consecutive years.
In the first 8 months of this year, the volume of e-commerce transactions in Dongguan was 329 billion 400 million yuan, an increase of 11.8% over the same period last year. The total import and export volume of the cross border electricity supplier in the city was 26 billion 970 million yuan, up 12% over the same period last year; Dongguan Post issued 56 million 191 thousand international packages, an increase of 12% over the previous year, with 271 thousand pieces per day. There are more than 1 cross-border electric business enterprises in the city.
At present, there are more than 8000 e-commerce entities in the whole town of Humen, employing more than 150 thousand people, and 9 of the built and built electricity supplier parks. Through the third party platform to achieve online sales of about 45 billion yuan, the annual express business volume of about 340 million votes, the average daily e-commerce delivery volume exceeds 900 thousand votes, accounting for about 1/4 of Dongguan express business volume.
Co ordinator: Nandu correspondent Yan Hua
Nandu reporter Tang Jianfeng Mo Xiaodong