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Hong Kong Clothing: Top 10 Designer Chen Yongjun: Fashion Design Is The First And Final Profession

2020/1/14 19:17:00 20

Hong Kong FashionShenzhen Fashion Designers Association

(Wu Dequn, chief reporter of Shenzhen Special Economic Zone News), "fashion design is my first occupation, and it will be my final occupation." Chen Yongjun, one of the top ten fashion designers in Shenzhen in 2019, said in an interview with the media that art design comes from life, but it is different from life. It is a reflection of life. However, through the sublimation and weaving of design, a certain kind of life atmosphere is concentrated, integrated and enlarged. "So art and design comes from life, but it is higher than life."

Chen Yongjun, top ten Designer (left).

Obviously, as a fashion designer, Chen Yongjun has a profound understanding of life and art, so that he can make the clothing very "advanced". He has been engaged in high-end men's wear design for more than ten years. He is currently a designer of calderton. He won the "designer of most market value" award in Shenzhen fashion week in early 2019.

Chen Yongjun's works show at the 5th China (Shenzhen) International Fashion Festival.

He said that a very important reason for the long-standing prosperity of suits is that they have profound cultural connotations. The mainstream suit culture is often labeled as "educated, educated, gentlemanly and authoritative". In the current more diversified era, the traditional western suit is only a single ceremonial way of dressing. Breaking through the traditional business men's dressing style and way of dressing is his main research direction in recent years. In recent years, the new suit series, which is optimized from the process, fabric and style structure, emphasizes comfort and portability, and diversified wearing methods have changed the West for a long time The inherent dress culture is more in line with the fast-paced and multi scene dressing needs of contemporary men, and is recognized by consumers in the market.

Chen Yongjun's works show at the 5th China (Shenzhen) International Fashion Festival.

He said that K +, a sub series brand launched on the basis of the 2017 carldanton formal wear brand, positioned the young fashion business series, combined the classic European elegant style with the modern Chinese dressing style and elements, which won the praise of the industry and good sales performance after the launch of the market, and participated in the comprehensive large-scale performance of the 40th anniversary of reform and opening up in 2018, and was selected as the The only men's wear brand participated in the show, leading the show.

At the 5th China (Shenzhen) International Fashion Festival, the fashion show brought by Chen Yongjun gave a boost to the industry. He said that the coexistence of people from the discovery of themselves, to the exploration of the whole world, from individuals to the whole environment, is one of the most widely discussed topics in society at present. Therefore, he abstracted the theme of "nature and symbiosis", and used "advanced" fashion design to appeal for the harmony between man and nature. "The collection takes ink as the element, adopts the color of Chinese blue, gives the clothing the oriental charm, and combines the Western shape with the Oriental meaning, which is just in line with the theme of the Fashion Festival - the Greater Bay area and the global link." He said.

Chen Yongjun's works show at the 5th China (Shenzhen) International Fashion Festival.

In fact, with the value proposition of "showing cultural confidence and expressing contemporary taste", kaltendin caldanton created a new series of "fashion series", which was designed for the upstarts who "pursue contemporary fashion taste and advocate Oriental humanistic feelings".

He said that the China (Shenzhen) International Fashion Festival is a very good platform and has become a big stage for Shenzhen brands and designers to show their talents. "Shenzhen design and Shenzhen creativity have more and more professional platforms, so that these designs and ideas can shine better in China and even in the world."

Chen Yongjun's works show at the 5th China (Shenzhen) International Fashion Festival.

Chen Yongjun specially mentioned that at present, Shenzhen is ushering in a good historical opportunity of "double zone driving", which will give Shenzhen brand and design a stronger and bigger development platform, and also a platform linking the world. This is a good opportunity for Shenzhen's design "beauty" and Shenzhen's creative "beauty" to go to the world.

Facing the future, Chen Yongjun is full of confidence. "Compared with Europe, the development of China's clothing is much later than that of Europe. There are many garment enterprises in Europe for hundreds of years, and the international fashion discourse power and rules are in their hands." However, China is a country with 5000 years of profound cultural heritage. How to create the beauty of the East, show it to the whole world, and let the world recognize and recognize it will always be the driving force that motivates him to move forward resolutely.

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