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Ceng Yiming, General Manager Of Longhu Intelligent Service, Will Get More Opportunities After Excellent Examination.

2020/3/7 11:50:00 0

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"In the fight against the new crown pneumonia epidemic, the property company has assumed great responsibilities, but its value and role have also been concentrated." For the industry as a whole, market recognition and customer stickiness have been improved, and excellent property companies will also get more opportunities. Ceng Yiming, general manager of Longhu intelligent service, said.

The outbreak of the new crown pneumonia has led to a "big exam" in the front-line property management industry. Many property companies have also undertaken some responsibilities of grass-roots social governance while strengthening basic property services. Its value has been the biggest highlight in recent years, which will also exert a subtle influence on the development of the industry.

Ceng Yiming, general manager of Longhu intelligent service, told the twenty-first Century economic report that "epidemic prevention" is a systematic project. The emergency management capability, resource co ordination ability, intelligent system construction and comprehensive service ability of Wuguan enterprises have been tested. In particular, some property projects located in more serious areas such as Hubei have gone through a "big exam". In this epidemic prevention and control war, although the short-term pressure is very great, the responsibilities and social responsibilities of the Wuguan enterprises have been fully reflected, and the long-term opportunities of the industry are further highlighted.

Longhu intelligent service was established in 1997 and is the property management section of the Longhu group. By the end of 2018, the contract management area of intelligent services in Longhu was over 268 million square meters, serving over 70 cities and over 2 million households in the whole country.

"Epidemic" increases short-term cost

It is reported that at the beginning of the outbreak of the outbreak of the outbreak, the Longhu group set up a leading group against the epidemic and CO ordinating all aspects of the work. At the same time, an epidemic notification mechanism was established to report the epidemic situation in each district in time, so as to take targeted measures.

In terms of specific implementation, the company set up a special group for the purchase of anti epidemic materials and a group of basic life support for owners. On the one hand, it ensured timely supply of epidemic prevention materials, and on the other hand, timely procured the living materials for the owners.

The management of Longhu smart services includes different types of residential, commercial, office buildings and parks. According to the previous property management experience and the specific requirements of the new crown pneumonia epidemic prevention and control, the company launched the "new crown pneumonia prevention and control basic business work guidelines" as a specific guidance for the work. It is understood that, according to the different stages of the development of the epidemic, the current work guidelines have been updated to the 6 version, involving residential, office, commercial, school many formats, covering the resumption of guidance documents, epidemic prevention and control operation rules, management recommendations after reemployment, insurance and other content.

On the front-line staff's epidemic prevention, Longhu has purchased additional crown insurance for nearly 11000 employees, with a maximum compensation amount of 100 thousand yuan; an additional subsidy for nearly 5000 first-line employees during the epidemic season; nearly 2 million masks, 600 protective clothing and goggles, and 40 pairs of disposable gloves.

Longhu intelligent service has been promoting intelligent system in recent years, played a role in this "epidemic".

For example, the eyesight system is used for remote monitoring and checking the implementation of various projects, monitoring the waiting time of the gate posts, measuring the temperature of the personnel, and whether the employees wear protective equipment. Face recognition system, through non-contact way, to avoid non owners into the park. The risk management and control system can quickly realize the upgrading notification from the front-line to the management level. Any risk generated by the first line can reach the managers at the corresponding level quickly during the epidemic.

In terms of customer service, owners often use U owners, App, hotline and housekeeper WeChat to report, consult and pay. During the epidemic, U also opened a special epidemic prevention column to help owners conduct scientific protection and online inquiry. The owner also ordered fresh fruits and vegetables through U.

Ceng Yiming said that this has also brought about the improvement of comprehensive cost. "First, disinfection materials, masks, protective clothing, temperature guns, paper, hand sanitizers and so on. The cost of these materials is considerable. If the epidemic continues, the number will continue to increase. The two is labor cost. Because epidemic prevention will increase workload and increase the cost of manpower. "

Improvement of property management industry recognition

Compared with real estate, property is an industry easily overlooked. But in the prevention and control of the new crown pneumonia epidemic, apart from providing the basic property management services, many property companies also play a very important role in the grass-roots social governance. The property company will assist the neighborhood offices and the neighborhood committees to manage the temperature measurement, personnel verification, household isolation, material protection and so on. This also significantly enhanced the social recognition of the property management industry.

Ceng Yiming said that the interaction between owners and property companies is more closely related, and their trust and goodwill are also greatly improved. Overall, "the viscosity of owners is increasing, and the support for property work has also increased."

"Many of our owners, in order to support the property" epidemic prevention ", have donated a lot of materials, condolences and donations to cash, and the owners have expressed their thanks through various ways such as WeChat, letter writing, and sending a banner. This reflects the recognition of our owners. " Ceng Yiming said.

Because property companies mostly belong to Real Estate Company, their industry classification has been classified as the real estate industry. But the real estate industry's tax revenue is relatively high, nor does it enjoy value-added tax relief or other preferential policies, which is not very beneficial to the small profit management industry. In recent years, the industry has been calling for some adjustment in the classification of the property management industry, for example, in the life service industry. During the epidemic, such appeals rose again.

Ceng Yiming believes that overall, the property management industry has a higher degree of recognition, but also can see better prospects for development. As the value of property services is presented, consumers will increase the willingness to pay, which is beneficial to the long-term development of the industry.

He said that the concentration of the industry in the future will be further improved, and excellent property companies will gain more market opportunities. For example, the government may invite enterprises to do some basic services and management in some areas. When buying houses, buyers will also take the quality of the property as a reference. "Well done companies will be motivated positively, which is beneficial to the development of the industry."

At the same time, analysts generally believe that some new business opportunities may emerge after the outbreak. For example, home delivery services, security services, health and health services, etc., which will promote the development of various derivative services in the industry.

Ceng Yiming said that the trend of intelligence will also be accelerated. For example, voice function, face recognition technology, intelligent management and monitoring system, as well as robot disinfection, robot delivery and so on. These intelligent scenarios may accelerate into the community.

 

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