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To Speed Up The Industry Reshuffle, Wei Qiao, Heng Feng, Xinhua Source And Other 6 Enterprises Responsible Person How To See?

2020/3/18 10:15:00 0

Epidemic SituationWei QiaoHengfengNew Huayuan

The demand for new challenges faced by cotton textile companies has been magnified by the continuing outbreak of the new crown pneumonia. When the epidemic brings continuous pressure, challenges and uncertainties, the weaknesses and weaknesses of cotton textile enterprises are also exposed. Employment problems, supply chain problems, inventory problems, logistics problems and even a small mask have become bottlenecks that hinder the start of enterprises. Enterprises invariably begin to think about how to speed up the digital transformation of their businesses, so that they can continue to "live" in a complex environment.

But at the same time, we also see that Many cotton textile enterprises rely on their accumulated flexibility and digitalization foundation, forming masks processing capability in a short time. Behind this flexibility is the result of the digital transformation of enterprises. During the epidemic period, enterprises can resume production for the first time, and also reflect the role played by flexible production and digitalization technology in coping with the demand for a large number of diversified products in the short term.

Then, with the initial control of the epidemic, What is the situation of the spinning industry this year? Where are the opportunities for spinning enterprises to develop? How to arrange the layout of spinning enterprises under the coexistence of "danger and opportunity"? Let's listen. 6 home textile enterprises Responsible person's answer.

Zhang Hongxia, chairman of Wei Qiao textile Limited by Share Ltd,

Giving full play to the advantages of the whole industry chain to create maximum benefits

During the epidemic period, we made full use of telephone and network channels, strengthened communication links with customers, intensified our efforts in developing foreign markets, developed new customers on the basis of consolidating old customers, and ensured the steady increase of international market share. Although the impact of the epidemic was relatively large in February or even in the first quarter, with the gradual control of the epidemic situation, I think the industry will maintain a good momentum of steady and healthy development in 2020.

In order to enhance the core competitiveness of enterprises, combined with the actual situation of enterprises, Wei Qiao company has launched a series of internal management reforms, implemented a large factory system in various industrial parks, and optimized the management structure to make management cadres younger, more specialized, knowledgeable, streamlined and more efficient.

We will give full play to the advantages of the whole industry chain and continue to work hard in the fields of intelligent manufacturing, technological innovation and brand building, so as to keep the industry leading. The company should bring the advanced performance of all kinds of equipment into full play, especially the green intelligent integrated production line, which is completed and put into operation by the end of this year. From spinning to weaving, it adopts the most advanced production equipment in the world today, and is equipped with a powerful big data platform and advanced management system to realize "intelligent production process", "intelligent control system", "on-line monitoring information", and " "Green manufacturing process" and strive to create maximum benefits. At the same time, the company should increase investment in technology research and development, strengthen cooperation in production, teaching and research, make full use of all kinds of scientific research achievements, and do well in the transformation of scientific and technological achievements.

The "Wei Qiao" brand was among the top 500 brands in the world in 2019. Next, the group will maintain the brand influence of Wei bridge, and strive to cultivate "Jiajia home textile" and "Shang Yundong" into well-known brands in the field of home textiles and sportswear, so as to create brand benefits.

Zhao Huanchen, chairman of Shandong Dai Yin group,

Seize the opportunity to transform old and new kinetic energy

Due to the impact of the new crown pneumonia epidemic, textile and garment enterprises generally delayed the resumption of production, increased costs and blocked market development. In the short term, especially in the first quarter, they will have a greater impact on the production and operation of enterprises. But in the long run, with the end of the epidemic and the fall of the state support policy, the production and operation of enterprises will gradually pick up and return to the original development track.

Dai Yin group will actively digest the negative effects of the epidemic, innovate and change, layout the future, accelerate the development of high quality, and work in the following aspects: First, we should continue to do a good job in epidemic prevention and control and rework to achieve production. Under the premise of grasping the safety of epidemic prevention, we should strive to resume production to normal state as soon as possible. Two, we should increase our efforts to expand the emerging markets, especially strengthen the development of the countries along the belt and road, strive to build a diversified export pattern and avoid trade risks; three, we should increase the intensity of new product research and development. The four is to enhance the added value and competitiveness of products; the second is to vigorously promote intelligent production, accelerate the implementation of key projects such as intelligent transformation of spinning, advanced suit and other key projects, and promote the transformation and upgrading of production and operation mode; five, according to the supply chain thinking, relying on the advantages of the whole industry chain, further integrate the upstream and downstream resources of the industry, and create a global textile and garment supply chain. Taiwan.

Intelligent manufacturing is one of the five major projects of China's 2025 strategic plan. Only by following the trend will we have a better development and future. Based on this understanding, Dai Yin group will seize the turning point of new and old energy conversion, and actively promote intelligent technology transformation, focusing on flexible manufacturing, large-scale customization, and supply chain cloud platform construction.

Chen Wen, President of Fujian new Huayuan Group,

Speed up intelligent transformation and upgrading

The outbreak of the new crown pneumonia outbreak has made textile enterprises exposed the problem of low recovery rate and difficult staffing, and we are no exception. At present, the best start-up rate of new Huayuan Group is 55%, and the rate of return to work is slow. 。 Recently, however, our orders have been gradually linked up, and production and marketing have gradually returned to normal. At present, the upstream raw materials supply is relatively stable, because the raw material supply enterprises are mostly pipelined production mode, the key is downstream enterprises to resume work, and the market has not yet fully recovered.

This year's spinning industry will depend on the length of the whole epidemic and the recovery of enterprises and markets in the short term. Affected by the epidemic, enterprises in the industrial chain are not satisfied with sales orders of different degrees, and there is an imbalance between production and marketing. The first quarter of 2020 has already passed, the enterprises are generally losing money. The second quarter should be in the recovery period. The third and fourth quarter are expected to return to normal. Overall, the situation of production and marketing in 2020 is not optimistic.

The traditional cotton spinning industry is a labor-intensive industry. For many industries that employ more workers, the direct impact of the epidemic is the difficulty of employees returning to work, thereby affecting the normal production schedule. It is the development trend of the industry to improve the level of intelligentization and automation of the workshop and reduce the number of workers. The occurrence of this epidemic situation has strengthened the pace of transformation and upgrading of enterprises, and enterprises have to speed up the construction of intelligent production workshop and data shop management.

New Huayuan has always been based on its own industry, earnestly doing its job well, continuing to do a good job in epidemic prevention and control work and resuming work, raising the rate of start-up and production and marketing as much as possible, and increasing product innovation and R & D. Through intelligent workshop production and data shop management, it is possible to reduce employment and minimize risk prevention and control in unexpected situations.

Liu Lin, general manager of Shandong Huaxing Group Co., Ltd.

Adhere to the mode of small and micro reconstruction to improve profitability

For the textile industry, the whole industry chain has been greatly affected by the epidemic, whether upstream or downstream, and Huaxing is no exception. Luckily Huaxing Group has used the company's sewing equipment to switch to disposable protective masks. It has reached 50 thousand capacity per day, which alleviated the tight supply of masks in local governments and units, and also realized cash flow back, relieving the pressure of capital turnover.

The epidemic has made rapid progress in our online business. Huaxing Group is carrying out the output of the small and micro reconstruction mode, that is, the intelligent small and medium textile enterprises. The core is to realize the "five changes" of equipment core change, production line replacement, shift upgrading, product upgrading and transformation, and provide transformation and upgrading solutions for small and medium-sized enterprises, so as to enhance their profitability gradually. 。 We are setting up an Internet platform for spinning industry, connecting small and micro enterprises with data, and carrying out the intelligent transformation of small and micro enterprises. We can solve the fluctuation of labor supply to the greatest extent, replace the large scale manpower with the least high skilled industries, effectively hedge the artificial risks existing in factories, and enhance the operation ability of small and micro enterprises. We will transform the army into a regular army and form a joint force to build an industrial chain business ecosystem.

After the outbreak, changes in people's consumption and consumption patterns will bring new market demands and generate new formats. The ruthless penetration and strong integration of online mode to offline mode will promote intellectualization, industrial Internet and business mode innovation. We firmly believe that with the gradual recovery of the economy, the market will surely have a favorable turn, and we are well prepared for the supply of personnel, equipment and raw materials to meet the blowout of the market.

Sun Chuanfang, chairman of Hengfeng group:

From big production to small trade to big production and big trade

The epidemic makes us aware of the importance of establishing contingency plans and action measures for emergencies. Next, Hengfeng group will establish and improve the system and process in this regard. Hengfeng group will combine the changes brought about by this epidemic situation to make the annual work plan adjustment, focus on increasing epidemic prevention and control management, stabilize production at the same time, accelerate the transformation and upgrading of enterprises, carry out headquarter economy, shift from big production to small trade to big production and big trade, and strengthen product development, personnel training and industry and finance interaction.

Affected by the epidemic in the first quarter of this year, the overall situation of the upstream and downstream industries will not be very good. The problems such as insufficient recovery rate, limited transportation and limited consumption will affect the production of the industry. In this process, enterprises with weak risk tolerance will lose a lot, which is conducive to industrial integration. The more difficult it is, the more time for enterprises to improve their internal strength. This is a good opportunity for the improvement of enterprise's own management, innovation and creation, and quality control.

After the outbreak, people will have a wave of "consumption" and release the pressure of home segregation, which will stimulate the rise of the garment industry and then lead to the development of the whole industry chain. Affected by the epidemic, people will pay more attention to health, and the health industry will welcome good results. This is a good opportunity for the development and production of antibacterial and bacteriostatic products in textile and garment enterprises. Antibacterial and bacteriostatic products Such as Copper fiber yarn series, bamboo fiber yarn series, plant dyed yarn series, negative ion series, zinc fiber series, silver ion series Such products will receive more attention and will further promote the further development of Hengfeng group's health yarn products.

Zhang Jihong, chairman of Ji'nan head of state group:

Implementing innovation driven, increasing R & D efforts

For textile enterprises, The production of respirator products is more successful. The shortage of masks brought by the epidemic will also enhance the efficiency of enterprises. From the market perspective, because we took the lead in resuming work and resuming production, we played an exemplary role in the industry. Before the cooperation, our customers took the initiative to give us some orders. What we saw is our speed of production and business reputation. In some areas affected by the epidemic, the resumption plan has to be extended.

The so-called crisis must be organic in danger. After a long period of market competition, our company has established a relatively stable operation system. However, in the face of unexpected situations, there will always be some deficiencies which need our attention. First of all, we must re-examine our industrial structure. In the past, the head of state group developed relatively steadily, and established a complete industrial chain from raw cotton, spinning to printing, dyeing, clothing and sales. In the face of emergencies, it can play a role of pressure, but the scale is insufficient and the volume is not enough. Next step is to strengthen product differentiation development.

Besides, Enterprises should protect their cash flow. At present, what we are doing is mainly the transformation of sales channels, from traditional supermarkets, shopping malls to e-commerce and proprietary stores. This time, our business super system is close to more than 600 stores. Affected by the epidemic, it is almost stagnant. But our e-commerce and self owned stores enable us to strengthen the brand output, and at the same time, we can make timely repayment and the flow of capital is abundant. In the long run, the key to improving profitability is to implement innovation driven and increase R & D investment.

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