At present, the frequent melting of US stocks has not yet revealed a more obvious fatal impact on the development of our industry. But for every textile enterprise that has gone through the storm in the tide of the market, it should be ready to deal with all kinds of risks at this time.
It is undeniable that the three blow up of US stocks in the first month did give us a wake-up call, and this global epidemic has indeed brought unpredictable challenges to the global economy. But people who have recovered from the virus will often have immunity. The enterprises that survived this outbreak will surely have greater ability to resist economic risks and accumulate more power. Volume is also destined to advance to the forefront of high quality development teams at a faster pace.
Then, how will textile enterprises develop in the future? And how to upgrade and innovate the industry? Some theories of Peter Drucker, the father of modern management, may give us some enlightenment. He believes that the purpose of an enterprise is to create customers rather than create profits. Enterprises should explore and satisfy customers' unrealized needs. In his view, enterprises only have two basic functions: marketing and innovation.
According to Drucker's theory, it is easy to understand that if the former era belonged to an enterprise that is good at managing customers and markets, the future winners will belong to enterprises that are good at creating customers and markets. At present, diversified development and cross border competition among different industries are beginning to give birth to a series of new business opportunities. As early as Seventeen Years ago SARS After the end, "forced" Taobao, Jingdong and other innovative consumption patterns. We also believe that after this outbreak, there will surely be an updated consumption pattern, and those who can achieve these cross-border innovations must be innovative enterprises. For example, under the background of the shortage of masks, many textile enterprises or enterprises outside the industry begin to switch to production masks, while some investment companies are ready to invest in mask vending machines; Tencent and Alibaba use health codes introduced by big data to provide safety assurance for resuming production; some regions and markets have launched cloud exhibitions and online exhibitions, etc. A prototype of thinking.
Faced with the current complex development environment, especially for small and medium-sized enterprises with more development problems, we should now calm down and consider how to make a first step in cross-border innovation, and actively invest in creating market competition for customers. 。 It is foreseeable that the future era of cross-border is the era of real competition for talents.