Humen Enriching Shoe Industry, Leather Goods Business, Businesses Expand The Market Through Multiple Channels, And Have Enough Confidence In Business.

Affected by the epidemic, Guangdong Five big shoe business base - Humen Fumin shoe leather city Compared with previous years, the market was a little late, but the pace of spring did not stop because of the epidemic. The nearly 500 merchants in the city's leather shoes city, which had ordered the city to resume their work, were accompanied by the spring footsteps.

A few days ago, reporters walked in. "Xiang Xiang Li" operation center, located in B006, the shoe shop of Fu Min shoe industry. Last year, it was selected as China's 3.15 integrity enterprise in the national integrity and quality campaign. Reporters at the scene saw a wave of buyers from the Pearl River Delta region choosing their favorite shoes and ordering them. Xiang Xiang Li, general agent of Guangdong Province, told reporters confidently that the epidemic is coming to an end. The wholesale business of shoes has begun to recover. The 30 thousand pairs of fashionable shoes sent by Xiang Xiang Li from Zhejiang headquarters have recently arrived in the city of Fu Min shoes for buyers to choose from.

In terms of sales channels, Mr. Yang has already made preparations. On the one hand, he seeks to cooperate with Wang Hong direct broadcast company to sell live products. At present, he has already talked about the conditions for cooperation, and is expected to launch live broadcast next month. At the same time, he also releases a new season of fashion shoes through WeChat channel. On the other hand, 35 franchised stores in Guangdong will offer preferential sales promotion and will win more market share. Xiang Xiang Li The quality of shoes is good, cost-effective, fashionable, and by celebrity endorsement, strong brand effect has won a large number of stable customer resources. 。

For this year's trend of spring and summer shoe products, Mr. Yang added that the company's development team is very strong, launching more than 120 new products every quarter. In the spring, small white shoes and net shoes are all kinds of joker. Sandals and hollow shoes are the summer explosions. They take comfortable routes and wear very comfortably and are very popular with consumers.

Subsequently, the reporter came. "Crocodile cobbler", located at B082, the leather goods city of Fumin shoe factory. 。 A 1.8 metre long "crocodile skin" hanging on the wall is very eye catching. Mr. Chen, general agent of Guangdong Province, told reporters that this crocodile skin is the treasure of the town store and its workmanship is very meticulous. "Crocodile cobbler", as a time-honored brand, develops mainly franchised stores. After years of development, there are nearly 400 franchised stores.

Although the invasion of the new coronavirus has a great impact on the sales of products, it has led to a reduction in orders. However, Mr. Chen has met with difficulties, and has introduced new products through WeChat channels and telephone channels, and has maintained close ties with guests in the Pearl River Delta, Guangxi and Hainan.

Turning to the fashionable season of crocodile cobbler, Mr. Chen said, "leisure" and "business" are the main brands of the brand. Whether it is a noble business series or a fashionable leisure series, it has injected unique stylish creativity of designers. Each pair of shoes has both fashionable and classic features, and the details of them are shining with creativity. Excellent leather shoes.

　　 Located in Fu Min shoe leather city D079, "carless" It is one of the original independent brand of tide shoes in the market. The main products of this shop are high-end fashion shoes. Among them, the bride shoes and white collar shoes are the "shoes" of this season. The products are integrated into nail beads, hot drilling and other elements. The white collar shoes with national characteristics have won the attention of a large number of customers with exquisite workmanship and excellent quality. At present, customer groups are concentrated in Shenzhen, Huizhou, Dongguan and other places.

The age of Carroll is located in 20 to 50 occupational white-collar workers. The brand leader, Mr. Luo, said that "Carus" has designed nearly 700 fashionable fashion shoes for customers to choose each quarter. The brand has been developing online sales channels. Affected by the epidemic, Mr. Luo has strengthened the mode of online expansion. Recently, the "special hug" team will be set up, and the live broadcasting rooms will be opened to sell live products on the Internet. It is expected that the online live mode will be launched by the end of this month. Type.

In addition to men's and women's shoes, children's shoes are not willing to show weakness. During the epidemic period, the live broadcast mode is launched. Dongyue children's shoes, located in the D126-128 and D130 positions of leather goods city, fuming shoes industry. It is a typical representative.

"East Yue" children's shoes have 6 brands of children's shoes, the brand responsible person Hu told reporters, "exclusive cattle" fashion sports series is one of the main fashion, sports, health, children's shoes brand, focusing on research and development and production of brand children's shoes for 15 years.

Through the brand creation, independent research and development and independent production, the love and mission are properly injected into every step of the child.