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Law Breakthroughs: The Net Training Course Of Former Legal Director

2020/4/25 13:22:00 0

LawLawDirector

Zhou Xinru's evaluation of her is "resume person". Indeed, her resume is very beautiful. At the moment, she is trying to tear off the label, but the process is not easy, especially after the outbreak.

Zhou Xinru's current identity is the founder of the training institution. At present, this is an education company, offering an official training program at a famous university in Shanghai, and holding a closed door meeting in Peking University, focusing on the integration of law, business and education. She graduated from Fudan law school, graduate student at Harvard, Tsinghua -INSEAD's EMBA, her first job at the Clifford Chance LLP, the magic circle, and later served as General Electric (GE) legal consultant, PHILPS Greater China legal director and compliance officer. Gao Weishen

In June 2019, Zhou Xinru started his own business. The university is the last step of the education system to complete the education system. The training course is the last step of the last step. It can imagine how much impact it will have on her entrepreneurship. She summed it up.

But Zhou Xinru stepped out of his stride and moved on to the line. It is not cheap for Jia Jia's online courses. The starting price is 199 people / class, the business is open, and one person is sent to the class, including business owners, lawyers, psychology researchers, and various courses, all of which are small fields within 100 people. After class, she will go to all the micro letters and make a detailed reply. To the third stage, most of the students are strangers. The market is booming, and the price of courses is beginning to adjust.

By the end of 4, Zhou Xinru had achieved initial profits through online courses. Of course, what Zhou Xinru sees is the long chain market behind the integration of business, law and education. This is a rapidly expanding opportunity.

In fact, a cross-border tide is already brewing in the legal profession. In mid April, Ali announced that Zhou Zhifeng, founder partner of Fangda law firm, will formally join the Ant King suit and become chief justice officer, responsible for law and compliance work. This caused shock in the industry. Some people are moving in opposite directions. For example, the director of compliance in China, BlackRock, has returned to the legal profession to join Fang Da. The internal and external lawyers alternated and prospered unprecedentedly.

"China's lawyer industry is moving fast, relying on outside lawyers, far away from internal counsel." Zhou Zhifeng once told Zhou Xinru that he is now taking practical action to practice his judgement.

On the other side of the coin, the general legal person is generally faced with bottlenecks, and the industry itself is in a period of change. "Non litigation business is becoming more and more difficult to do, and the prices are very fierce. The business of the red circle, and even the second tier companies, is facing a serious impact." Many lawyers confessed to the twenty-first Century business reporter.

The starting point of change lies in the limitations of the current lawyer business. Lawyers are only lawyers, but those who do not know business well, especially the non prosecution lawyers who support businesses in the main business, appear to have limited market core increments. This means a career bottleneck for lawyers, which means income instability for law firms.

Zhou Xinru went through this road and chose to jump out and start a business. It's also to get rid of that label itself. In a few rounds of interviews with reporters in twenty-first Century, she was no longer a senior manager of the so-called foreign enterprises or the elite of the industry. She returned to the relative core of herself and would be discouraged and sad, anxious and self doubting.

If I don't do it, will I regret it? Yes, then do it. " She said.

Production self-help

Before the epidemic, Zhou Xinru's business started smoothly.

According to the admissions brief issued by the official website of his university, the first training fee for the outstanding law and compliance Talents Scheme undertaken by Zhou Xinru company is 29 thousand and 800 yuan / person, and 40 students are enrolled. Besides lecturing professors, the lecturing lecturers include Guo Xiaozhou, the global general counsel of Fosun Group, Liu Qun, general counsel of Haier household appliances, Adidas general counsel of Asia, Yi Chen Xu, general advisor of North Asia general law consultant of Henkel group, and Dou Nan, the Chief Privacy Officer of ant gold clothing.

Zhou Xinru disclosed that 80% of the students came from large state-owned enterprises, private enterprises and foreign enterprises, and the remaining two became the heads of enterprises without legal background. "Two types of trainees are very different. The legal person's thinking is full of risks. Businessmen are full of opportunities. Forensic needs to see business opportunities. Businessmen need to learn the power of rules. " She said.

In the expectation of Zhou Xin, commerce, law and education should be an organic ecosystem. "Business and practice should empower schools, make school education more close to the market, and also hope that academic upgrading and business thinking stimulation can help the law. The law needs to be forward-looking and lagging will lead to disorder. Business is then nurturing through rules to make business grow more orderly. This is an alternate ecosystem. After that, it can really incubate long chain businesses. This is the second stage. "

Business planning has not yet been realized. The epidemic has disrupted everything. The offline activities have been stagnant and the company has stopped. But the cost is still there. At present, the team is beginning to take shape. "I'm using my old profits and savings to support my team." At the end of 3, Zhou Xinru did not deny it.

As a result, production and self-help are put on the table, and the best way to get online is to go online. "All activities are stagnant. Living is a problem. So when doing online training, we share a management concept called BCP (Business Continuity Plan, business continuity plan), which is a business continuity plan that many large enterprises will do, which can be regarded as disaster recovery drill. China's vast majority of private enterprises and state-owned enterprises do not have such a thing. In foreign enterprises, BCP has a core group with general counsel. At this time, the law has a strategic role. To give a simple example, many shops are not able to operate normally. The general counsel needs to decide for the company whether to take the initiative to close the shop or wait for the owner to notify the closure.

In March, online courses began to see the dawn. By the end of 4, the company had basically brought the company out of the shadows. Even Zhou Xinru began to prepare for expansion plans. "Now it's basically once a week, and every week is not the same. The two hour class is priced at 200-600 yuan. There is also sponsorship income. She said.

Zhou Xinru's response was good, to a large extent, from the guest lineup and its solid content. "At the very beginning, there was indeed a personal relationship, and we had the choice of the trainees to make the guests feel at ease." Zhou Xinru explained.

It is worth mentioning that the company has also made breakthroughs in the public market. In the early stage of the epidemic, Zhou Xinru took a series of videos of "Qingshan" in the early stage of the epidemic to popularize legal knowledge. Finally, it was noticed by some departments that at the beginning of this year, the promotion of the 3 version of Shanghai's optimized business environment was officially undertaken. "There are still a lot of places to take the initiative to talk about cooperation with us at the beginning." She said.

Industry bottleneck

At present, "business" has gradually entered the right track, but for Zhou Xinru, leaving a relatively stable and highly paid foreign company and choosing to start a business is itself a relative mainstream bias.

All of this should start with her graduation. In 2005, as the first student in Fudan law school, she could study or study abroad, but she went to Gao Weishen law because of family troubles. She is the first full-time undergraduate student in China.

Foreign law firms can only act as non litigation businesses. At the beginning of Gao Weishen's law, she was scolded almost every week. Later, she found the knack, and her work gradually went to normal. Zhou Xinru worked in Gao Wei for 8 years. "To do non litigation business, it is important to grasp the business intent, transaction structure and tool provisions. It can be imagined as a large mosaic. At the very beginning, it may be arranged by the boss to lower the right corner. With the enlargement of the layout and the lower left corner, a few years later, it will suddenly feel the whole mosaic. But to some extent, this is also a pity in practical work, or regret in legal education. If my boss told me to spell the bottom right corner, wouldn't it be better to have a whole picture frame in my mind? But no, nobody taught me systematically.

This regret also deepened as she studied at Harvard. After fourth years of work, Gao Weishen law subsidized Zhou Xinru's postgraduate course, which is one of the benefits. "When you are studying at Harvard, you often see the feeling of seeing the whole world. Professors are constantly taking you, studying the subtlety of a small word and thinking in a higher dimension. You will find that the granularity of thought is so fine and broad that this is the beauty of education. You can make your thinking and pattern stretch and elasticity very large. "

Zhou Xinru, who had seen the big mosaic, was not satisfied with the non prosecution business at the beginning. She wants to get deeper into the company and "think more broadly."

In fact, we can not understand the market demand more deeply, which has become the weakness of non prosecution lawyers. With the increase of the law firms, the non litigation business has launched a price war. "The price of non litigation business has been depressed very low. We seem to be more passive in satisfying the demands of enterprises. We have no ability and energy to do more business. Now many businesses are just duplicated, with little real innovation. You can't stop running. " A second tier city lawyer told reporters on twenty-first Century economic report.

Zhou also has similar observations. "After the standardization of formatted things, the law can be resolved through AI, business will be divided, boutique business will require lawyers to understand and participate in the strategic planning of enterprises." The aforementioned lawyer agrees with this statement.

The best way to get to know an enterprise is to enter the enterprise. Zhou Xinru made a similar choice. She went to GE. For internal lawyers, GE has a long tradition. As the main maker of industry norms, compliance is itself a competitive advantage. In GE, she is in charge of forensic work, and frequently follows business trips to discuss cooperation and mergers and acquisitions. It wasn't until two years later that Zhou Xinru went to PHILPS China to become a legal director and a compliance officer. This is a different experience. The advantage is that they are very familiar with business and personnel. Therefore, when we look at compliance problems, we can grasp the key and not float in the sky. There are also contradictions. If business is to move forward, compliance must step on the brakes, and a moderate distance must be maintained. "

Objectively speaking, it is not easy to be a compliance officer in an enterprise. Wang Linggang pointed out that there are many problems of compliance officers in financial institutions, such as difficult compliance officers, unmatched powers and responsibilities, limited resource allocation, limited career development and so on. "Usually compliance departments do not have their own budgets. When different regulatory departments make their own rules, there is often no sufficient coordination between departments. There is often a conflict between different rules of departments, and logic can not be self consistent, "he said in the article. Eventually, Wang Ling Gang, a director of the German Commercial Bank of China (Beijing, Shanghai, Tianjin) compliance director, JPMorgan and BlackRock China compliance department, chose to return to the law firm.

At the other end, the company itself has ceilings, and most people stagnate in their comfort zones. The relatively embarrassing position of the company's law is, to a large extent, more difficult to express the direct commercial value created by itself, and is relatively far away from the core business of the company. Relative to commerce, some Chinese legal persons seem more willing to be in the circle of law.

In the United States, many prestigious schools can read together with law and commerce. This is a set of systems for students to get through in their minds.

Zhou Xinru had thought about changing his career, but he finally chose to quit his job and start his own business. "I like to do education. I have been working part-time in Fudan University, and I have friends in my hands, so I did it." Zhou Xinru said. Her mother died early and grew up with help, which gave her the desire to give back education.

On the other hand, because of its own small and micro enterprises, based on the industry characteristics, Zhou Xinru is also supporting small and micro businesses. Of course, this is also a part of her commercial layout. At present, she is docking with capital to see if she can find a way out for the owners of small and micro businesses around.

"There were three years of commercial planning, but the epidemic upset everything. Now is still the new way to go on the road, fortunately, the surrounding people are very supportive. Zhou Xin Road.

 

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