The Two Listing Of Jingdong And Liu Qiangdong'S "Coming Home"

Cover up, Jingdong in the 618 to eat melon masses customized surprise or early exposure, the mid year big promotion and Hongkong two listing together, will be a topic since 2020. Even after the two listing of Alibaba last year, Jingdong's momentum is even more fierce.

　　 Faster than Ali

In June 8th, the Jingdong, which had been "half concealed", issued a notice at the HKEx. The official announcement will be officially launched at nine a.m. on June 18th. At the same time, Jingdong officially began offering shares, offering 133 million shares worldwide at a price not exceeding HK $236.

Data show that on the first day of Jingdong's stock offering, the dealer's loan amount is close to HK $42 billion, which is about 25.7 times that of the public offering. This figure is still rising. As of the noon of June 9th, the amount of loans sold by brokerages has been about 28 times over subscribed.

It is worth noting that from the perspective of oversubscription, investors' enthusiasm for subscription to Jingdong stock is higher than that of Alibaba's two listing last year.

In November 2019, Alibaba launched the offering, oversubscribed more than 70% on the first day, and 4.78 times over second days. In the end, Alibaba's Hongkong IPO was 42.4 times oversubscribed for retail investors.

By contrast, the Jingdong is growing more rapidly. This shows that Jingdong has a good market in Hong Kong, and there is a great chance of breakthroughs in market value and share price. Judging from the recent stock price and market value of Jingdong, Jingdong has the opportunity to hit the market value of US $one hundred billion at 618.

　　 Impact of US $one hundred billion market value

For any enterprise, the market value of US $one hundred billion is of historic significance. In the domestic Internet industry, Alibaba and Tencent are the only enterprises that have been in the market for more than 100 billion US dollars, so the market value is worth hundreds of billions of dollars, which means that they are at the top of Pyramid.

Some time ago, the US delegation rushed to the market value of US $one hundred billion, causing a sensation. Jingdong is likely to become the two Internet company to succeed in the fourth listing of billion dollar market after Ali, Tencent and the US group.

At present, Jingdong shares closed at $59.17 a share on the closing of US stocks in June 8th, with a total market value of US $87 billion 494 million. Since March 16th, Jingdong has heard rumors about its two listing in Hong Kong, Jingdong's share price has risen 49%, and its market value has soared by 29 billion 400 million US dollars.

In addition to the expected earnings and joint efforts with Gome retail, the news of its second listing is also one of the main driving forces to drive up share prices.

With the promotion of 618 years and the benefit of the two listing, Jingdong's stock price still has room for improvement in the near future. At that time, the market value of Jingdong is very close to 100 billion US dollars, and it is possible to reach the peak of Pyramid 618 weeks after a week.

It is hard to imagine that two years ago, Jingdong's market value had fallen below 30 billion dollars, and two years later, Jingdong has launched a strong impact on US $100 billion.

Such a change, whether at low or at its peak, is closely related to a person, that is, Liu Qiangdong. And as the Jingdong is about to reach its peak, people may wonder if Liu Qiangdong will come back.

　　 Liu Qiangdong's "coming home"

Whether it is deliberate or unintentional, Jingdong's two listing is quite similar to Alibaba's two listing. Looking back at the listing process of Alibaba last year, the two listing of Hongkong is a farewell ceremony for the Ma era and a ceremony for the opening of the Zhang Yong era. Taking the two listing as a node, Zhang Yong formally introduced the Alibaba into a new stage of development.

The two listing of Jingdong is quite new and old. Prior to that, Jingdong has nurtured a new generation of leadership such as Jingdong retail CEO Xu Lei, Jingdong logistics CEO Wang Zhenhui, Jingdong number CEO Chen Shengqiang, and so on. At this time, the Jingdong shows a state of leaders' flourishing, which is far from the former Jingdong who only relies on Liu Qiangdong to support the front door.

Similar to Alibaba, on the eve of the two listing, Jingdong was just at a time when the new leader was unstable and the old leaders were still in power. Ali used two measures to stabilize the position of the new leader, that is to say, let Zhang Yong win a battle first (Tmall double 11), and then let Zhang Yong become the protagonist of the two listing.

For Jingdong, the first time to win a victory in the two listing is affirmative, but the "protagonist" of the Gong has two choices. Because the two listing can be the key point for the new leader to announce the formal succession, or the key to the strong return of veteran leader Liu Qiangdong.

You know, to this day, Liu Qiangdong, who has half a life with Ma Yun, is only 47 years old. Last year Ma Yun was outgoing at the age of 55. Now that Liu Qiang is in the prime of life, he should have more than ten years of high light. What reason does he have to live behind the scenes?

In addition, after encountering the "trough" of 2018, Liu Qiangdong made a painful decision to carry out the reform from top to bottom, carrying on the reorganization of the management, adjusting the distribution structure of the distribution staff, sinking into the sinking market, and accessing the traffic flow of WeChat's first level. The key changes made Jingdong go out of the trough and rush to the new peak of the Jingdong. Liu Qiang is the decision-maker of these key changes, and also a great hero of the Jingdong.

Therefore, from the age point of view, Liu Qiang Dongyuan did not come back to the background. From the contribution to Jingdong, he should be the "protagonist" of Jingdong. It is probably a good choice to return to the line of sight by taking the two listing as a node.

The two listing of a large Jingdong like this will be the highlight of life for anyone. Who is this opportunity for? It all depends on Liu Qiangdong himself.

Statistics show that Liu Qiangdong still holds 15.1% of Jingdong shares, though not a major shareholder, but he has 78.4% of the voting rights. This means that although Liu Qiangdong has not been seen for a long time, he is still the top decision-maker of Jingdong.

Although there are thousands of reasons for the comeback, Liu Qiangdong will probably remain in the background as long as there is no reason to comeback. The reason is that the Jingdong is better than before.

But as mentioned above, today's Jingdong is a thriving enterprise of leaders, a more dynamic enterprise than before, all of which are closely related to Liu Qiangdong's retirement.

If Liu Qiangdong returns to the image of Jingdong, he may break the good state of Jingdong at the moment. This is certainly not what Liu Qiangdong wanted to happen. In addition, Liu Qiangdong is probably more inclined to remain behind the scenes from Liu Qiangdong's position as a senior executive of Jingdong.

A few years ago, Jingdong, which was highly questionable, compared with the powerful Jingdong now, compared with the high-profile and smart self of a few years ago, and perhaps a few of those who are now low-key and wise, perhaps a few words from Tao Yuanming's return to the past just confirm Liu Qiangdong's mood at the moment: It is not far away from reality. The boat is far away, and the wind is blowing and the wind is blowing. Ask the husband to take the road ahead and hate the dawn.

For Liu Qiangdong himself, it may be a better choice to retire behind the scenes and concentrate on making key decisions for the Jingdong. Moreover, under the premise that Jingdong is getting better and better, whether Liu Qiangdong is behind the scenes or acting as a facade, the story of Jianghu will continue to spread on rivers and lakes in Suqian.

It is worth mentioning that, once the Jingdong station has a peak value of 100 billion dollars in the market, in the limited position of Pyramid, Alibaba will be surrounded by Tencent, US group and Jingdong three giants. This also means that the competition story between Chinese Internet companies will become more and more exciting.