Show The Perfect Blend Of Chinese Multi Culture

A few days ago, in Beijing longfu cultural center, a unique fashion show was held 2021 Beijing Fashion Week The focus of the day was the living fossil of the silk road—— Edeles silk in Hotan, Xinjiang 。 The old adelais appeared in Beijing, capital of China. Together with sun Xiuqin, founder and design director of Silk Road neon clothing brand, and Beijing Dahua fashion pure touch brand, they jointly carried out innovative redesign at the intangible cultural heritage fashion venue of Beijing Fashion Week 2021 New product release with theme of "love of idles" 。 Hotan rainbow, who came from afar, appeared in the golden triangle of the capital culture. The rich ethnic customs and the new national tide landmark of the capital complement each other, fully reflecting the perfect integration of the multi-cultural of the Chinese nation.

Edeles is a kind of brocade unique to Xinjiang. Jiya Township in Hotan city is the birthplace of adelais silk. It has a history of more than 2000 years and is known as "the hometown of edeles silk". Edeles silk embodies the superb artistic attainments of Xinjiang people in history and the inheritance of classic skills for thousands of years. All the procedures of authentic ederles silk are manual operation. The cocoon is boiled and drawn. After spinning, combining, winding and dividing, according to the pattern design passed down from generation to generation, the warp is tied up, dipped and dyed, layered dyed and warped. Finally, the yarn is separated and put on the machine. The weavers step on the wood board and thread the wooden shuttle. The whole process has spread for thousands of years. With the change of times, it has experienced the development of technology, technology and design. In 2008, the weaving and dyeing technology of edeles silk was listed in the national intangible cultural heritage list by the State Council.

In recent years, with the tide of green consumption, the natural, healthy and pollution-free Hetian adelais silk has ushered in new opportunities for development. It has become a potential force for Hotan Silk Road Economic Belt to stimulate regional employment and help economic development. The ancient edeles has ushered in the spring of development. Thanks to the national "one belt and one road" strategic layout, adelais took advantage of the spring breeze and gained more attention and support. He began to walk out of the Tianshan Mountains and the desert, entered Beijing, Shanghai and Guangzhou, and embarked on the professional stage of Beijing fashion week, opening the road of modernization, innovation and transformation, and accelerating the pace of more specialization, fashion and internationalization. The unique pattern makes adelais have the innate recognition and become a cultural label and a fashionable business card of Hotan city in Xinjiang. Today's edeles is no longer only exclusive to Uyghur women in Xinjiang, but has gradually stepped into the daily life of more Chinese people, and has become a characteristic companion gift that can not be missed in Hotan, Xinjiang.

This conference was jointly released by silk road nishang and pure touch brands. After the preliminary investigation and full communication, the designer designed and developed the new series of ederles according to the characteristics of ederles and the brand style, which also explained the diversified design inheritance of the old ederles at present.

Sun Xiuqin, the founder and design director of Silk Road nishang brand, is one of China's top ten fashion designers, executive director of China Fashion Designers Association, executive member of Fashion Art Committee of China Fashion Designers Association, chairman of Xinjiang Fashion Designer Association, vice president of Xinjiang Fashion Association, national first-class fashion designer and Xinjiang Arts and Crafts Master. The theme of this release is "adles random thoughts", which is composed of three series of "elements", "urban style" and "golden imagination", presenting the love of life and the cultural imprint of multi-cultural symbiosis and co-existence.

Pure touch is a young fashion brand of Beijing Dahua fashion, with simple and lively style. The theme of this release is the Silk Road of dreams, which is composed of four series, namely, the light dress series, the business commuting series, the outdoor series, and the sports series. The theme is to integrate the edeles into the city life, and combine the traditional culture and modern science and technology to deduce the new fashionable edeles, It presents the unusual fashion and urban atmosphere of edrice.

The professional actors of Hotan cultural industry troupe also created theme songs and dances, which made their debut on the stage of Beijing fashion week. Through various forms, edeles of Hotan city spreads from the capital Beijing to the whole country and even the world, leading the dissemination, inheritance, innovation and transformation of the essence of national culture.

The promotion of Hetian's characteristic ethnic costumes is another in-depth dialogue between Beijing and the two cities. As a key government project jointly sponsored by Beijing Municipal Bureau of Commerce and Beijing Radio and television and supported by each district, Beijing Fashion Week platform is not only a function of industry service, but also a mission of leading the industrial upgrading of Beijing and even the whole country, and enabling the urban economic renewal and development. The joint efforts of Beijing and the two places have jointly promoted the appearance of adelais, a cultural and artistic treasure of Hotan City, on a larger professional stage, so that the capital can see adelais, and the industry in the whole country can deeply feel adelais. In addition, it can help the display and transformation of adelais by various means, and boost the innovation and iterative upgrading of Hotan adelais, To further promote the economic development of adelais industry and even Hotan region, this is also a beneficial practice of Beijing fashion week to use the platform's professional advantages and innovation to help Beijing's industry aid Xinjiang and enrich Xinjiang's culture.