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Consumption Reminder: Some International Brands Pay Attention To The Difference Between China And Foreign Countries After Sales

2021/12/7 11:25:00 0

LV

After the canadian goose return incident, more and more international famous brand after-sales were exposed as "different between China and foreign countries".

According to a survey by cctv.com, LV, a luxury brand sought after by Chinese people, also has the problem of "internal and external differences" in after-sales service. The brand stipulates that it can be returned within 7 days and exchanged within 30 days in mainland China, while it can be returned and replaced within 30 days in countries such as the United States and Canada. At the end of the return policy of these countries, the brand also specially marked such a sentence: any store in the world accepts the return and exchange, but does not include Brazil, China, Colombia and other regions.

Recently, Dior was fined 19200 yuan by Shanghai Pudong New Area Market Supervision Administration for producing and selling substandard products and confiscating about 4000 yuan of illegal income. The T-shirt sold 6400 pieces, actually "inferior to the best".

In foreign brands, it's normal to return and exchange goods. Dior, Chanel, Armani and Gucci have similar problems. So many international famous brands refuse to refund and product quality problems emerge, which has triggered heated discussions inside and outside the industry.

Some people in the industry said that the reasons for the phenomenon of "double standards" of international brands are very complex, including the arrogance and rudeness of these international brands, as well as the reasons of domestic consumers themselves.

First of all, domestic and foreign laws and regulations are not the same, China basically stipulates that there is no reason to return goods within 7 days, while in foreign countries it is 30 days. So most of the brands are internal and external, including some domestic brands.

Secondly, fake bags and fake brands emerge in an endless stream. After sales accidents are common. There are so many transfer returns that the fake is confused with the real. In many cases, the store itself can not distinguish it.

Third, the arrogance and rudeness of international brands, poor service consciousness and discrimination against Chinese people.

The industry suggested that the supervision should be strengthened to crack down on the production and sale of counterfeit goods. Moreover, market supervision should consider the problems from the perspective of consumers, effectively improve consumers' awareness and strictly regulate the behavior of businesses.


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