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Trend Of Children'S Clothing Design: The Main Inspiration Source Is The School Style

2022/6/1 18:32:00 0

Children'S Clothing


Royal Kids


WGSN observed that in the field of children's wear, the optimistic tone has penetrated into common academic themes, and the academic style on social media platforms is also increasing. (excerpt from the original report)

outline

College style is the main inspiration source, please refer to the fashion of generation Z on tiktok. Update the new school style theme with bright and cheerful colors.

In the past two years, due to the impact of the epidemic, school teaching was often interrupted. "Generation alpha" and "generation Z" fell in love with the face-to-face teaching method again. "Knowledge is power" has aroused the resonance of children. Learning has become a hot topic. Reading topic tags are popular on social platforms such as tiktok. Children can share their impressions and show off their reading volume under this topic.

The topic of academic atmosphere on tiktok continues to increase (6.9 billion views), which has derived subcultures such as "colorful academic style" and praises the pleasure of happy learning.

Brands and designers can consider using elements from the 1990s movie "the best" and the Canadian TV series "digras high school" that will be released in 2023 to create a sense of nostalgia.

"Biyti" and the "little geek" show in Paris will be the key to see the trend of biyti and the "little geek" show in Paris.

Anon Fashion Magazine

Childrensalon

Childsplay Clothing

Sticky Lemon


maiaguerxstyle

Sticky Lemon


Key items and design details

#Knitted vest


Grove Store


We have been paying close attention to the rise of knitted vest in adult market and children market. You can use bright colors and contrast rib to create color block splicing products for summer and back to school season.


#Stripes and edging

Ligne Noire enfants

The combination of bold stripes and trim in color updates the new preps new school look. The exaggerated rib of ligne Noire children's wear is very avant-garde and stands out on social media, echoing the popular "statement collar" theme.

#Nostalgic knitting

Via September


Diamond pattern knitting has infiltrated into children's clothing market from the girl's market, with its own sense of inheritance. Suitable for key overlay items such as knittered polo and cardigan cardigan.


#Modular elements

Flakiki


The "Z" generation brings a variety of styles to mix. Removable collar, double knit, button down detachable / spliced sections can be designed for multiple seasons.


#Retro elements

Lemon Magazine

Nostalgia and intimacy are the key to this trend, and thick weft corduroy and velvet can be used to add luxurious textures to casual wear.


Key footwear and accessories

#Fake glasses

Stych Accessories


Fake glasses with transparent lenses are used to decorate the academic look. Stych, the accessory brand, has launched a wide bookworm style frame. Use detachable chains to create nostalgia.


#Small bag backpack

Sticky Lemon

The handbag makes the school look more complete, suitable for school and weekend activities. Choose a style that can be carried by the shoulder or the back, and the detachable part can highlight the attraction of modular design.

#Beret

Anon Fashion Magazine

Berets are the highlight of fashion feed. Data from the adult market show that the price reduction rate of Berets is lower than the average level of the category. Its classic charm has attracted the Z generation who yearn for beauty.

#Removable patch and badge

Pachee

Removable badges and patches add vivid colors to the shape, making it possible for consumers to customize. Please refer to pachee's design. For example, the use of school badges and trophies.

#Socks and sandals

Zig & Star

Focus on neutral and sophisticated footwear, such as square Marie Jean and peep loafers. Pair with stockings or patterned tights.



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