Europe Encountered A Rare Low Temperature &Nbsp; Quanzhou Exported European Winter Sales Hot.

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Replenishment orders increase greatly

"The annual August and September is the peak season for winter clothing exports, and the two months before the Spring Festival usually begin to export large quantities of summer clothing."

However, Blizzard has led to a surge in demand for thermal products in the European market this winter. Since mid November of last year, the company has received orders from European customers, and the number of orders for winter clothing received in December has doubled. In the past, foreign customers usually place orders three to six months ahead of time, and then go by sea, while the production cycle of the replenishment orders is shorter, usually 25 days. The recent winter clothing replenishment orders are carried by customers in their own pockets.

Quanzhou inspection and Quarantine Bureau staff said, Quanzhou textile and clothing mainly exported to Europe, Japan, the Middle East and other places, as the cold wave swept through these areas, nearly two months, Quanzhou winter clothing and other warm products exports increased significantly compared with the same period in previous years.

According to statistics, in December 2010, the Quanzhou inspection and Quarantine Bureau inspected the 3199 batch of new inspection products, such as textiles and clothing, disposable hygiene products and solar energy lamps, with a value of US $120 million, up by 23.6% and 67.6% compared to the same period last year, respectively, increasing by 51.1% and 71.2% respectively, of which textile and garment exports accounted for 70% and 71% of the total export value respectively.

Unit price is up 15% than usual.

"For garment export enterprises, customers will be very pleased to receive orders for replenishment, and the unit price of these replenishment orders will be 15% higher than usual, because customers are eager to demand goods and prices will not be too real."

Xuan Sheng clothing trade Co., Ltd. official said frankly, the company's winter clothing exports concentrated in Russia, the recent cold weather in the northeastern part of Russia, the white weather temperature dropped to more than 50 degrees Celsius, the cold wave heating up the winter clothing exports, Russian customers orders increased by three or four over the same period in the same period.

Lin, manager of the business department of a foreign trade company in Quanzhou, said that European businessmen have a high degree of concern for the climate. As early as last August and September, many European customers believed that the cold wave might hit and increased the volume of purchases.

The facts also proved that their judgment was correct, and a European client bought a winter dress in June last year, and since November, the customer has made several replenishment orders.

For garment exporters in Quanzhou, if we can accurately grasp the climate as European customers do, we will get better economic benefits if we prepare more clothing products that meet customers' needs in advance.