Home >

How To Expand And Expand The Market Of Chinese Made Garments In The Past Ten Years?

2012/8/13 17:32:00 60

Brand ClothingTextile IndustryGarment Export

10 years ago, in December 11th, China officially became a member of the WTO. China's entry into the world is considered to be China's opening to the world. It is China's open arms and arms embracing the whole world. But at that time, some people feared that joining the WTO would be dancing with wolves, and whether they could win the market was still unknown. Over the past 10 years, what changes have taken place in China's economy? What changes have taken place in our life? Starting today, we will continue to broadcast the 10th anniversary world series to sort out the changes in various industries. textile industry Before entering the WTO, it was considered the most profitable industry. After 10 years of development, how good is the textile industry?


This is in the Yangtze River Delta of China. clothing These are the hottest sellers in the US and Europe. Brand clothing It was born in a factory in China. And in less than half a month, these clothes will float across the ocean and reach the other side of the ocean.


[commentary] Sara bang chouney, an American writer, began in 2000. She found that many articles in her family came from China, curtains, electric blankets, sofa covers, and even a lot of family jackets, sweaters, trousers, shoes and socks. They are all from China.


In the same period, American writer Sara bang chouerni


It's all made in China, everywhere.


[commentary] Sara couldn't help thinking: what would happen to her life without these Chinese products? So she decided to lead her family to try not to buy Chinese products for a year.


In the same period, American writer Sara bang chouerni


We have to spend a lot of time identifying the origin and the price tag. Shopping costs me a lot of time and energy.


[commentary] Sara did not think that after the Chinese products, especially clothes, shoes, socks, towels and other textiles were removed, there was unexpected trouble in the family's life. This life adventure was later written by her as a popular bestseller - "leaving the" made in China "year.


Long Yongtu, the fourth head of China's WTO accession delegation


The United States and Europe have basically eliminated the textile industry through the adjustment of industrial structure. Basically, the low and middle textile industry has basically been eliminated, so we have formed a very rigid demand.


[explanation] in fact, the largest share of global exports in China is China's textile and apparel. The statistics of China Federation of textile industry show that by 2010, the output value of China's textile and garment enterprises above Designated Size exceeded 4 trillion yuan, the total export volume of the industry reached 20605 billion US dollars, and the total export volume increased by 292.1% over the ten years, with an average annual growth rate of 16.4%, and maintained a two digit growth rate.


Statistics from the world trade organization show that by 2010, China's textile and garment exports accounted for more than 30% of the global share of exports. In 2001, China's textile and apparel exports accounted for only 10% of the world's exports. Some commentators believe that the textile and garment industry is one of the fastest growing and most profitable industries after China's accession to the WTO. At the same time, cheap Chinese textiles have saved the world consumers huge consumption expenditure. According to the US media, China's textiles have saved us consumers hundreds of billions of dollars over the past ten years.


Ten years after joining the WTO, China's textiles Clothing export It maintained a two digit growth rate. In 2010, China's textile and clothing exports totaled $206 billion 500 million, and the number of employment remained above 20 million. Moreover, during the whole "11th Five-Year" period, the contribution rate of exports to the textile industry's export growth accounted for 44.5%, and the contribution rate of value growth accounted for 55.5%. However, economists' research on the global value chain of modern industry shows that most of China's textile enterprises are at the bottom of the profit curve of the "V" international industrial chain. In this curve, one is R & D and design, the other is sales and service, and the other is processing and production. The industrial profit margins at the two ends are between 20% and 25%, while the middle processing industry's profit is only 5%. How can we get rid of the current situation of low value-added and high dependence on foreign countries in the future of China's textile and garment industry at the historical node of WTO accession? Where is the way out for China's textile and garment industry in the future?


Xi Shiping, chairman of Shanghai Textile Holdings (Group) Co., Ltd.


Our volume is the biggest, processing capacity is the strongest in the world, but the so-called big textile country, our goal is to move from a big textile country to a strong textile country. This is a goal of our entire textile industry in China. The cutting-edge technology in hi-tech textile industry has so far been dominated by the big textile groups in the top 500 of the world. The more obvious example is the first-line brands sold in China's current market, which are basically European and American brands, occupying China's market.


Li Lingmin, vice president of China Textile Group Co., Ltd.


I think this clothing industry and the textile industry are a perpetuating industry because everyone has to wear them. In a fully competitive industry, cakes are hundreds of billions of dollars. I think this industry should always be a sunrise industry, but the key is how to do it.


Jiang Hui, vice president of China Textiles Import and Export Chamber of Commerce


If we want to win in the future environment, we must spanform and revalue, have our own brand, and have product innovation. Only in this way can we remain invincible in the international textile trade in the future, otherwise we will have no future.


[half hour observation] eight hundred million shirts can be exchanged for a plane. This may be the most complex evaluation of the textile industry in China in the past few years. Ten years of rapid development, from the perspective of quantitative growth, China's textile industry has undoubtedly passed a golden period. The largest textile country in the world is not China. But we should see that this big country is brought in by low cost, low profit and high energy consumption, and is still at the lowest end of the smiling curve. The textile industry in the future wants to continue to gain a competitive growth mode, only upgrading the industry and opening up new growth points. At the same time, European and American countries are taking advantage of technological innovation to seize market share. China's textile industry is facing "two strikes" between emerging economies and developed economies. There is still a long way to go from big country to powerful country. Against this background, the positioning of the "12th Five-Year plan" of the textile industry is to persist in spanformation and upgrading, strengthen independent innovation, brand building, personnel training and energy conservation and emission reduction, laying the foundation for becoming a textile power. We expect this day to come early.

  • Related reading

鞋服企业的“中国制造”能否被东南亚接替

Industry dialysis
|
2012/8/11 11:17:00
48

Sporting Goods Industry Is Hard To Restart.

Industry dialysis
|
2012/8/11 11:05:00
57

Achieving Brand Strategy Positioning Is The Prerequisite For The Development Of Underwear Industry.

Industry dialysis
|
2012/8/11 10:47:00
32

Textile Enterprises Have Been Fired Because Of The Import Quota Of Cotton.

Industry dialysis
|
2012/8/10 8:44:00
40

Professional Analysis Of The Apparel Industry'S Economic Performance And Breakthroughs

Industry dialysis
|
2012/8/9 15:44:00
52
Read the next article

E-Commerce Is In A Bubble State.

E-commerce is beginning to bubble. People are busy fighting for water wars, busy with each other's dishonesty, busy with their faces and being overweight. Price bubbles, talent bubbles and logistics bubbles are full of e-commerce.