National Color: Tianxianghong Shows Auspiciousness And Dignity

Red is often regarded as an exciting color, and all emotions that make blood boil are connected with red. Red represents festivity. As the 70th anniversary of the founding of the people's Republic of China is approaching, China Fashion Color Association This is also brought by the trend research center of China Fashion Color Association since 2019 Key colors in 2020 The first color. Red has always been the mainstream of Chinese traditional culture for thousands of years Chinese traditional concept of five colors As early as Zhou Dynasty, red was regarded as precious color and auspicious color.

In 2020, red will develop in two different directions: the deep dark red has a slightly turbid feeling of historical accumulation after years of passing and polishing; the rich red red is soaked by madder, Sufang, sandalwood and other plants, emitting the fragrance of plants and the power of nature and life.

Under the guidance of Zhao Xia, color evaluator of international popular color Committee, Xu Xin and other professionals from the trend research center of China Fashion Color Association analyzed international brands and presented them in a practical way.

National color · tianxianghong takes the lead in the early spring show of 2020 women's wear. Classic brands such as maxmara and Fendi use the same color red matching, and the material comparison of translucency and light effect is the highlight; Victoria Beckham, Armani and others use multi-color block splicing to combine red with orange, blue and purple. In addition, the use of red and abstract, plant patterns, showing a retro pastoral and gorgeous impression.

In recent years, the trend research center of China Fashion Color Association has found an interesting phenomenon: the proportion of men and women who prefer red is equal.

In the men's wear show in spring and summer 2020, leisure, sports and elegance are the main images created by red. Givenchy, DeVeaux, CANALI, Zegna and Missoni bring the dark red to the extreme, matching it with velvet blue, beige and pure white, or a combination of depth and warmth in a unified red tone; casual red dresses such as Marco de Vincenzo and Nicholas Daley are dressed in casual red with black and white gray, dark blue and khaki yellow, with loose silhouette and stripes and rhombic patterns, which are easy and straightforward; Iceberg, e. Tautz sports style, using the same dazzling combination of red and black, red and orange, with a small amount of sky blue and green to form a contrast.

At the weekend, take a walk on the country trip, choose national color · tianxianghong, show the charm of rural retro and youth. A small amount of red grass with deep green color and deep green color is indispensable to enhance the overall green color.

How is red suitable for business, banquet and other more formal occasions? Reduce the red tone, try to keep calm, and combine with low color. Dark red + velvet blue, dark blue form a low color contrast, dotted with a small amount of gold to increase the sense of quality; bright red + dark green is a strong contrast combination, but through the size of the area and the reduction of color, embellishment of Copper Brown achieves a balance, which is not too conservative but also reflects its delicacy. The two sets of costumes are mainly based on simple geometric modeling, and a small amount of metal texture and decorative patterns are used in the details, and at the same time, the rich and transparent gem material is used to enhance the sense of luxury.

In men's wear, dark red can form a soft warm tone with bud gray, khaki and tan. A small amount of black and dark blue gray are added to increase the hardness; the low color blue red gradual change effect is a brilliant attempt. The casual fisherman's shoes and geometric simple handbag are added to enhance the details of matte leather and suede under the comfortable modeling composed of mercerized cotton and twill cotton.

In the young men's wear, the combination of red and black is quite dynamic. The crane pattern with oriental characteristics and embroidered logo details increase the artistic sense; the distinctive bright red suit top with grey olive green harem shorts and black and yellow striped board shoes shows a fashion style with pop street, and transparent Sunglasses bring a sense of future.

In a word, red has become a popular color with its auspicious symbol. The addition of red adds new charm to the season. On this national day is coming to us step by step, a series of red products will bring auspicious, festive and noble.

(Research and guidance: Trend Research Center of China Fashion Color Association)