"Praise For Seventy Years, Forge Ahead In The New Era" China International Clothing Fair 2019 (Fall) Curtain Falls

"Praise for seventy years and strive for a new era." In September 27th, China International Apparel fair 2019 (fall) curtain fell, the three day exhibition area ushered in 54202 professional spectators, once again highlights the industry's professional events, high-quality resources absorption and integration capabilities.

Technology has given rise to changes in this era. Our mode of production, consumption patterns and lifestyles have changed. We also set higher requirements for the development of industries and enterprises. In this area, technology, fashion and green are the way forward. Focusing, loving, and beginning are the foundation of advancing. Innovation, cooperation and win win are the driving force. With the brand new demand, 718 exhibitors and 54202 spectators have brought numerous business opportunities and sparks to the future in the industry's largest, most authoritative and effective platform.

CHIC is the epitome of the development of the garment industry. The new orientation of technology, fashion and green has become increasingly evident. Intelligence and sustainability are the biggest highlights of this exhibition. Technology has penetrated the whole industry chain, from the application of graphite dilute, mosquito repellent coating and other materials, to the design of temperature sensitive bars, to the various intelligent hardware and software equipment, and even to show with robot interaction, no longer no longer announce the new charm of this industry. The promotion of technology not only promotes the speed and efficiency of production, but also can be seen everywhere. It also provides consumers with more experience of wearing and service.

Sustainable development is no longer a slogan and a gimmick, but a new concept praised by more and more enterprises. From the choice of environmental protection materials and technology, to the design of one coat and multi wear, the praise of simple life style, and the establishment and promotion of corporate social responsibility system, the education and guidance of consumers' environmental awareness has become the direction that enterprises are vigorously implementing.

　　 Pluralistic display is brilliant.

"Fashion men" exhibition area, a collection of business, leisure, outdoor and many other categories of high-quality men's clothing enterprises. They are no longer satisfied with traditional fabrics, and use various innovative ways to tap the market potential of new materials. Beauty is the foundation, comfort is the key, environmental friendliness is the breakthrough. Wind resistant, anti rain, high elasticity, quick moisture absorption and sweat absorption technology fabrics are widely used to adapt to the modern life of male consumers.

The most beautiful women's wear exhibition area is fragmented and personalized. Contemporary women, especially those with high incomes, value the costumes with quality and expression. Whether it is design or color, the styles of women's clothing are approaching elegance, introverted and low-key luxury.

The "ingenuity skin feather" exhibition area is beyond the functionality. It especially emphasizes the fashion sense of fur. It has invested heavily in design, and has been designing young market trends. Some enterprises have specialized in developing young product lines. At the same time, efforts should be made to get rid of the limitations of fur for autumn and winter, to expand the thin clothing category other than fur feathers, or to combine fur and other fabrics, reduce the price and increase the frequency of purchase.

The "design power" exhibition area has a unique culture, personality and attitude of the original design brand shine, regardless of the personality and tension of the young brand, or full of national elements and cultural details of the works of art, in the designer's imagination to find the most suitable form of expression, become more and more consumers and shopping malls owners pursuit.

The "global fashion" exhibition area continues to deepen its professional platform functions to bring the most fashionable international fashion trends, the best quality international fashion and apparel products to Chinese consumers. The Italy Pavilion, the South Korean exhibition group and the Hongkong exhibition hall in China have been exhibiting lots of brands, including customized shoes, cutting-edge design, fur leather, fashion accessories and changeable bags. According to the exhibitors in the exhibition area, customized production has gradually become the development direction of most enterprises. Some exhibitors also say that enterprises pay more attention to consumers' health needs, and develop products that are beneficial to human body and cost-effective products.

"ODM Zhi" exhibition area, a group of manufacturing enterprises, through creative design, intelligent equipment, advanced R & D technology, concentrated on the exhibition, from clothing design, fabric selection to proofing systematic services. The manufacturers at the bottom of the "smile curve" welcomed the counterattack, with each style of the single product and the quick response small single quick reverse supply chain, singing the new era of clothing design.

"Fashion accessories" exhibition area, this year increased lifestyle accessories, plush dolls and other daily necessities, product categories richer and more detailed, with the whole category of tidal products, avant-garde design to meet buyer shop, designer, C shop one-stop goods demand. According to the exhibitors, we pay more attention to the younger design team and the accurate grasp of the fashion trend. We also comb the upstream and downstream industry chain with the development characteristics of enterprises, and respond quickly to meet the personalized and diversified needs of consumers.

In the exhibition area, the exhibitors use the design to define the style and set up a set of solutions to match the costumes. Customized and personalized services are also presented in this exhibition area to meet the diverse needs of consumers.

"Linking the future" exhibition area, "black science and technology" runs through the whole industrial chain, exhibitors provide intelligent solutions for garment enterprises in various links, fully demonstrating the progress of science and technology and promoting the symbiosis between supply side and demand side.

The tide brand in "CHIC trend brand exhibition" and the mature IP cooperation, the cross-border friendship can be vividly interpreted. Bags and cartoon characters interact, baseball caps with the help of Sichuan opera face changing elements, vigorous vitality, lasting creativity, the cutting-edge brands are well received by the market.

Exhibitors are more interested in the safety and comfort of materials at the Shanghai International Children's fashion exhibition. Plant dyeing, organic cotton and other materials become the choice of many brands. The enterprise is paying more and more attention to the design sense, and creates the personality and fashion sense of the product from the aspects of color matching and drawing creativity. At the same time, we should seek more value-added products, implant teaching, science and other functions in the products, or add warm reminder of the body temperature test to meet the needs of consumers.

"China Fashion custom Exhibition" contains thousands of thousands of people. The development of science and technology and the persistence of craftsmen are wonderfully balanced here. The opening of intelligent customization supported by the Internet plus big data has brought the previously unattainable custom service down to the clouds, enabling ordinary people to enjoy the unique exquisite dress at a shorter time and at a lower price. While adhering to the pure manual customization of life art and aesthetics, the traditional handicraft is handed down from the craftsman's ingenuity to the generation. They bring the audience not only a fine set of clothes, but also a cultural idea.

　　 Commercial docking efficient precision

Commercial docking is undoubtedly the main theme of all previous CHIC exhibitions. Buyers are busy walking on the exhibition, and there are more and more scenes of cooperation between the 675 exhibitors. MORPYN is a series of costumes derived from the jewellery brand of popular brands in Korea's star circles. The series has just started and has shown excellent results in this CHIC exhibition. The director of the booth said that the businessmen who came to talk about cooperation and agents were never interrupted, and even merchants came up to be the total generation in China. Jincceil is a brand of accessories based on scarves and headwear. This exhibition is widely concerned because of its special scarves and patented headwear. There is an endless stream of booths. "CHIC shows spectators are very professional, our docking is very smooth, and there are a lot of people paying direct deposits." The person in charge of the booth said. The feather down brand suoott is carrying out the strategic transformation of export to domestic sales. Therefore, this CHIC will be used as a trial site for domestic sales.

In addition to the free docking at each booth, the CHIC organizer will organize several special docking sessions every year and prepare for several months ahead of schedule. This year, there will be a conference on procurement demand for electricity suppliers, a large retailer's procurement demand docking meeting, a Sanlitun 3.3 building buyer's shop investment promotion association, an overseas exhibitors one to one precision docking conference and an overseas buyer one to one precision docking meeting. In just two days, dozens of buyers and hundreds of exhibitors have achieved a one to one exchange, greatly improving the success rate.

Docking will strive to cover all kinds of channels, various categories. The "SHOW AMIU" and "MRS STUDIOS" of the demand are all C shops. The Hangzhou chen fan electronic commerce company is the main network of red shops, while Kawakami Kachi is a comprehensive new content business platform. These online buyers have different purchasing directions, but they all require suppliers to make small bills. "Only 200 orders in the early stage will have 20 thousand orders in the future." Chen fan, an electricity supplier, made a clear statement.

"Large retailers' procurement demand meeting" and "Sanlitun 3.3 building buyers' business promotion" are the feast of offline channels. Among them, the "large retailers' procurement demand docking conference" is a "one wheel one" mode of negotiation, and invited dozens of purchasing managers including Wangfujing group, Dalian friendship group, Jilin Dongfang commerce, Nanchang department store, Beijing Tianhong Commercial Management Co., Ltd., Qingdao Hisense earth commerce and Trade Co., Ltd. to purchase seats in turn, waiting for docking. On the other side, nearly 100 exhibitors who signed up in advance signed the on-demand matching number of the exhibits, detailing the business situation and displaying the new product characteristics. After the meeting, we were still reluctant to do so. The heads of the shopping malls were invited by the exhibitors to continue the docking.

The "one to one precision docking" of overseas exhibitors and the "one to one precision docking" of overseas buyers have opened the way for the international circulation of Chinese enterprises, and the domestic and foreign businesses have been carefully screened by the organizers to strive for the precise docking of demand and the intention to reach the spot on the spot. It is precisely these "hand to hand" docking activities that make the CHIC exhibition a stronger position as the top fashion show in China.

　　 Intimate service, dynamic and quiet.

CHIC not only integrates resources of the best industry chain, but also brings forward the forefront view and trend trend experience of the industry, giving viewers an all-round wisdom inspiration and visual feast.

Focusing on the future of retailing "as the theme, we will gather influential industry experts and scholars and supply chain partners to create partners. Through the" 2019 China's textile and garment industry social responsibility and product convergence annual conference "," digital drainage and remodeling retail "- all channel digital innovation forum, 20/21 autumn and winter women's wear and buyer trend guide, China Apparel Industry Park conference and the Yangtze River Delta textile and garment development New Energy Summit Forum, Changshu clothing city of China: five theme forums of cloud clothing town red man business summit. From the five aspects of sustainable development, digital channels, industry trends, supply chain integration and live broadcast channels, we will provide the most popular business methods and trends for the current development of enterprises. 2019CHIC TALK (Autumn) has been upgraded to cooperate with Zhejiang Feng Pai garment industrial park to" see business trends ".

In addition, the "Zhongshan Dalong jeans industry development plan (2019 to 2023) release" and "2019 smart clothing fashion innovation forum" and other large scale activities were held to show the achievements and kinetic energy of the industrial development in an all-round way. The CHIC CHIC SHOWS also presents Korean brands such as "MORPYN" and other excellent brand release shows for the audience.

This CHIC has also been promoted and improved in terms of services. It has become more and more powerful and has become one of the business cards of the CHIC multi brand composite business platform. "CHIC clothing Expo" APP launched a new version of CHIC2019 (Autumn). Nearly 700 exhibitors' information has been included in the APP database.

At the same time, the organizers launched the official WeChat's series push before the exhibition, which conveys the most effective information of the exhibition in a lively and lively way. Through meticulous service, it helps target businesses and exhibitors to carry out effective and precise docking and linkage. The CHIC also opened live video and live broadcast. First, it shared the exhibition hall's dynamic and the beauty of the booth in various forms.

In such a harvest season, CHIC in just three days has come to a successful conclusion. In such a top professional platform of domestic clothing industry, we have seen the hope and future of the industry, saw the responsibilities and responsibilities of the industry, saw the vitality and vitality of the enterprise, and the harvest full of it will become a new driving force, and the Chinese clothing people will start again. March 11, 2020 - 13,