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The Textile And Garment Industry In Jiangsu Has Gone Against The Trend. "The High Degree Of Industrial Agglomeration Has Formed 3 Hundred Billion Level Market."

2019/10/14 10:55:00 10

JiangsuTextile And GarmentClothing FestivalInnovationHigh Quality DevelopmentFashionIndependent Brand

The twenty-first Jiangsu International Fashion Festival has come to a close. However, Jiangsu's garment industry has been developing rapidly. At the scene of the Jiangsu International Fashion Festival, a large number of invisible champions emerged. China Industrial Daily reporters at the exhibition site saw many familiar old enterprises have evolved from the traditional clothing industry to the fashion trend leader.

The Jiangsu apparel Festival has not only created a number of high level industrial clusters for the Jiangsu textile and garment industry, but also cultivated a large number of independent brands renowned at home and abroad.

At the exhibition site, "Changshu original" attracted a lot of attention. Chu Kaizheng, vice president and Secretary General of Changshou City Fashion Designers Association, introduces the works of 12 local designers in Changshu, including children's wear, women's wear, men's wear, dress and so on. Although some of the fame in the market is not very loud, they have a place in different channels, including services for enterprises, development and proofing, and orders. Many designers focus on their own brands and sell through the Internet. Last year, their sales exceeded 50 million yuan.

Black peony, an old brand of state-owned enterprises, extends from the production of denim fabric to the production of ready made garments to launch its own brand ERQ. Qian Zhiying, manager of marketing department of black peony, said that on the way to launch the brand, they also went through some grope, and finally decided to enlarge their advantages of cowboy fabric, specializing in "cowboy" series of ready-made clothes. In the past two years, the "personal customization" is popular among young people. Any detail can be customized.

"Technology" elements are also constantly joining the garment and textile industry. Jiang Jingjing, chief operating officer of Suzhou Shun Shun, said that they are developing "automatic clothes machine" products, and it is estimated that they will be able to invest in stores next year. When consumers come to the automatic clothes machine, they can automatically measure the size through 3D technology and choose the fabric styles they want. After 7 days, a suit of their own clothes can be delivered to the home. In the future, with the "automatic clothes machine", enterprises will no longer worry about the early OEM and inventory backlog, so as to reduce the pressure of cash flow.

"The industrial agglomeration degree is high, has formed 3 hundred billion level industrial base and 3 hundred billion level market, more than 70 textile industrial clusters, Wujiang chemical fiber, Changshu clothing, Nantong home textiles, Jiangyin wool spinning, Jintan clothing, Funing filtering materials, Shuyang coated yarn and other clusters have their own characteristics." Zhang Lefu, Deputy Secretary General of the Jiangsu provincial government, introduced at the press conference that Jiangsu textile and clothing has built 4 national technological innovation demonstration enterprises, 9 state-level enterprise technology centers and 138 provincial enterprise technology centers. First prize in 2018, 36 achievements were awarded the China Textile Alliance science and technology award.

At present, the Jiangsu textile and garment industry with over one trillion output value has set up nearly a hundred factories abroad, with the foreign capital exceeding 1 billion dollars, and the total number and investment amount rank the first in the country. In the transformation and upgrading, Jiangsu's high-end textile industry cluster is the first in scale in the country, with 16 tens of billions of famous towns and 15 tens of billions of enterprises, forming a textile and garment industrial cluster with complete industrial chain and obvious professional characteristics, and the overall competitiveness is enhanced.

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