2019 Humen Fumin Fashion Festival Starts In November 22Nd.

November 21st - 24, "the twenty-fourth China (Humen) international garment trade fair and 2019 Humen fashion week (Autumn)" is staged in Humen, the fashion capital of southern style.

"The twenty-fourth China (Humen) international garment trade fair and 2019 Humen fashion week (Autumn)" opened yesterday.

In order to create a good market atmosphere and business environment, promote Humen's rich people and its brands, expand the sales channels of the merchants, show the characteristics of the "industrial base, market aggregation, original design, factory price direct sale" of the original fashion brands in Humen's rich fashion city and the market, as one of the important business and trade docking activities of the Humen fashion week. The 2019 Humen enriching Fashion Festival and the "Guangdong, Hong Kong and Macao fashion buyer alliance Humen procurement center" awarding ceremony was launched today (November 22nd).

2019 Humen Fu Min Fashion Festival and "Humen purchasing center of Guangdong, Hong Kong and Macau fashion buyer", the awarding ceremony is sponsored by the Circulation Association of China Textile Industry Federation, sponsored by Guangdong Humen Fumin Group Co., Ltd., Dongguan Humen Fumin Investment Co., Ltd., China fashion brand new business alliance, China Guangdong, Hong Kong and Macau fashion and fashion buyer Association (hereinafter referred to as Cantonese and Hong Kong Fashion Buyer alliance), Humen Fu Min fashion city contractors, Guangdong provincial Clothing Culture Promotion Association, Humen clothing and apparel industry association, Fu Min clothing brand customer Club Co sponsored, buyers from all over the world, buyers from all over the country, professional fashion buyers gathered together to enrich the people.

"2019 Humen Fu Min Fashion Festival" launching ceremony

Xia Lingmin, vice chairman of the China Federation of textile industry, vice chairman of the Dongguan provincial CPPCC Vice Chairman, Zhong Ganquan, vice chairman of the circulation Committee of the Chinese Textile Industry Federation, Bu Xiaoqiang, chairman of the Guangdong clothing and apparel industry association, Yu Yao, deputy secretary of the Humen town Party committee, He Wenhui, Secretary of Humen Town Commission, Huang Peimin, vice mayor of Humen Town People's government, chairman of Dongguan Humen clothing and apparel industry association, chairman of Guangdong Humen Humen fuming group, and China's top ten designers, chairman of China Fashion and fashion buyer Association of Guangdong, Hong Kong, Macao and costumes Association, Zhong Hao hon, eight guests on the stage to launch the "2019 Humen rich people fashion festival" launching ceremony, press the button. National textile and garment industry professional media, provincial and municipal mainstream commercial media came to witness the grand event.

"Humen purchasing center of Guangdong, Hong Kong and Macau fashion buyer" ceremony

Guangdong Humen Fumin Group Co., Ltd., Dongguan Humen Fumin Investment Co., Ltd. and Humen Fumin fashion city have always attached great importance to market upgrading and the expansion and construction of clothing sales channels. For this reason, the upgrading steps of Fumin fashion city have always grasps three key points: first, market upgrading, namely, efforts to improve the hardware and software construction of the market, and comprehensively optimize and enhance the business environment. The two is product upgrading, that is, to guide businessmen to attach importance to original design and do a solid job in brand promotion. The three is channel upgrading, that is, constantly strengthen the channel construction, facilitate transactions and increase transaction volume.

Pose for a group photo

2019 the Humen Fu Min Fashion Festival and the awarding ceremony of "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer alliance" is also a further exploration and attempt on the basis of the successful activities held in 2015, 2016, 2017 and 2018. The aim is to enable buyers to deepen the overall recognition of Humen's rich people and even Humen's clothing industry, to achieve true docking and long-term cooperation, to build a good platform for the exchanges between the industrial base and buyers at all levels, and to further bridge the buyers and brands, so that the market, brand businesses and buyers can achieve win-win results.

2019 the ceremony of the Humen Fumin Fashion Festival and the "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer alliance" presents four major characteristics: first, linking the fashion Ecology: "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer alliance" officially settled in Humen Fumin fashion city. Two, leading the industry fashion: in the past 20 years, it has been holding the trend of professional market. Three, highlight the brand characteristics: brand dynamic display and static display. Four, integrate the technology elements: the most fashionable online live fashion show.

First, link fashion Ecology: "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer alliance" officially settled in Humen Fumin fashion city.

Unlike previous events, this 2019 Humen Fumin Fashion Festival added a link to the awarding ceremony of "Humen purchasing center of Guangdong, Hong Kong and Macau fashion buyer alliance". The fashion buyer Association of Guangdong, Hongkong and Macau clothing and Apparel Association of China (hereinafter referred to as the fashion buyer Association of Guangdong, Hongkong and Macau) has awarded the "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer" plaque to Humen Fumin fashion city. Guangdong, Hong Kong and Macau fashion buyers alliance is a fashion buyer for Guangdong, Hong Kong and Macau, and buyers provide a platform for purchasing and docking. Professional fashion buyers include men's wear, children's wear, leather goods, accessories, textiles and so on. Guangdong, Hong Kong and Macau fashion buyers alliance has high reputation and high quality resources. After the formal purchase of the Humen sourcing center of Guangdong, Hong Kong and Macau fashion buyers formally into the Fumin fashion city, the Federation of fashion buyers of Guangdong, Hong Kong and Macau will organize regular professional buying groups to the Fu Min fashion city during the spring and summer, autumn and winter, and Humen trade fair in the spring and summer. It will carry out docking, negotiation, procurement and ordering with the high quality merchants in the market, so as to effectively expand the sales channels of the rich people's fashion city and improve the volume of products sold by the people's fashion city. The awarding ceremony of "Humen sourcing center of Guangdong, Hong Kong and Macau fashion buyer" was held on the morning of November 22, 2019 in the fashion publishing Hall of the first floor of Humen Convention and Exhibition Center, followed by the launching ceremony of the "2019 Humen Fumin Fashion Festival". After the launching ceremony, the "city role CITY-ROLE" 2020 Humen Fumin (Chun Xia) fashion trend was released, and the four new brands of "fuming", "charming pure clothes", "show show" and "No. 81 mansion" were arranged in the same period.

Two, leading the industry fashion: in the past 20 years, it has been holding the trend of professional market.

At 10:30 this morning, the special exhibition of "city role CITY-ROLE" 2020 Humen Fumin (Chun Xia) has been staged in the fashion publishing Hall of the first floor of Humen Convention and Exhibition Center. Meanwhile, the four new brands of "fuming", "charming pure clothes", "show show" and "No. 81 mansion" are arranged in the same period.

This is also the fashion city of Fumin, Humen, which started in 2001, the nineteenth time it launched the fashion trend in China (Humen) international fashion trade fair and Humen fashion week as a professional market identity. In 2001, Nanfeng Yi Yi released 2002 popular trends in Humen Fumin. In 2002, the flourishing trend of Humen Fumin 2003 was released. In 2003, the myth of "Humen Fumin 2004" was released. In 2004, the return of Romanticism to the 2005 popular trend of Humen enriching people was released. In 2005, the "passion years" 2006 popular trend of Humen Fumin released. In 2006, the popularity of Seville style 2007 of Humen Fumin was released. In 2007, "Alice's dream" was released by the 2008 popular trend of Humen Fumin. In 2008, the popularity of gilded gold in Humen was released in 2009. In 2009, the 2010 popular trend of Humen Fumin was released. In 2010, the 2011 popular trend of "Humen" enriching people was released. In 2011, "the ark of the earth" 2012 popular trend of Humen Fumin released. In 2012, "who is in charge of dancing in the air" is the 2013 popular trend of Humen Fumin. In 2013, the "gold age" was released in Humen, the 2014 popular trend of Fumin. In 2014, the black and white temptations released the 2015 trend of Humen Fumin. In 2015, "flame tenderness", the 2016 popular trend of Humen enriching people was released. In 2016, "Happy Times" was released in Humen, the 2017 popular trend of Fumin. In 2017, the "western region charm", the 2018 popular trend of Humen enriching people was released. In 2018, the 2019 trend of Humen's "Fumin" was released.

"City role CITY-ROLE" 2020 Humen Fu Min (Chun Xia) popular trend highlights staged

"City role CITY-ROLE" 2020 Humen Fumin (Chun Xia) popular trend released, with warm inulin, lemon yellow, soft purple, refreshing blue and black and white tone as the main tone, its design inspiration comes from the constant change of dress code.
Only cities that we do not exist do not have the role that we do not exist. The city's daytime bustle and bustle, the night is charming and lonely. The "city role CITY-ROLE" 2020 Humen Fumin (Chun Xia) fashion trend special release will be a combination of cross dressing mode to deduct the LOOK.
It is worth mentioning that this conference will bring the new fashion trend of the new fashion with the four fashionable brands and new products of Fu Min fashion city, such as "agile", "charming pure clothes", "show up" and "81 residence".
    Three, highlight the brand characteristics: the combination of dynamic display and static display. Diversified brands represent the strength of fashion brands in the new era. The common spectrum is a visual feast of connotation innovation, displaying unique design power and leading the fashion trend. One of the highlights of this 2019 Humen Fumin Fashion Festival is the combination of dynamic and static display to promote quality brands. In the lobby of Fumin fashion city, there are 8 original fashion brands for static and dynamic display. They are: ENDEX, Miao Ling, Tim Mei, YBS, Mi Zhiduo, Shun Mei Er, Muzi shirt and The one. At 15:00 p.m. on November 22nd and 10:00 p.m. on November 23rd, the above 8 original fashion brands jointly launched dynamic trends in Fumin fashion city hall and east main gate. In terms of static display, the static booth of the 8 original fashion brands is also set up on both sides of the channel in fuming fashion east main gate, including "K TVB", "cat", "West dance street", "Wo Ya", "attraction", "Fei", "The one" and "excellent classics".

The 16 original fashion brands of the rich people's fashion city, which are still participating in static display, are just the epitome of 1500 excellent clothing merchants in fuming fashion city. It is also a beautiful scenery line of "2019 Humen enriching people's Fashion Festival". It greatly facilitates the professional fashion buyers, buyers and the high-quality brands of rich people for business negotiation, docking and purchasing.

In addition, it is worth mentioning that in the twenty-fourth China (Humen) International Fashion Fair The main exhibition hall, Humen Convention and Exhibition Center, "Humen enriching people" has also set up a booth of 315 square meters, which has made great breakthroughs in the design of the booth, mainly in the white and blue style.

In the "Humen Fumin" booth, "K TVB", "Tian Yang Ge", "Yi Mi Er" and "Li Fei Er" from the rich people's fashion city; the "generation of beauties" and "carrows" from the leather shoes city of Fu Min; the "Yung Chi chain" and "Yu Bin textile" from the rich people's fabric market; and the joint fashion service sharing service platform from the fuming clothing business center, which will focus on the development of Humen's rich people's clothing, accessories, shoes, leather products, fashion design and other textile and garment formats. At the same time, the "Humen Fumin" booth also carried out static and dynamic display of models, so that people could enjoy the charm of rich people's fashion.

"Guangdong, Hong Kong and Macau fashion buyer alliance Humen procurement center plaque unveiling ceremony" Scene

The fashion display of eight fashion brands

Four, integrate the technology elements: the most fashionable online live fashion show.

In the current Internet era, the new pattern, new ecology and new marketing of the online live apparel industry have become one of the trend of the professional clothing market. The professional clothing wholesale and retail market promotes the sales of clothing through the new mode of "online drainage + solid wholesale + live broadcast with goods", which is also a new move for the transformation and upgrading of the traditional physical market. Diversified channels of communication are also an indispensable part of the supply chain. Short video and live broadcast as a new channel of dissemination have become a hot publicity mode in the industry. In June 28, 2019 and September 23rd, Fu Min fashion city The two "live voice and live fashion show" had achieved very good results, and all the merchants who participated in the collection were filled with orders. Therefore, this highly innovative online and offline marketing campaign will continue to perform well at the 14:00 pm on November 23rd at Fumin fashion city hall. A team of red net, anchors and dress models from the well-known network, through the live broadcast of Taobao live and the live broadcast of the live voice, introduced the characteristics of the brand clothing and the skills of dress matching to the fans on line and made the live experience on the spot for the global fashion buyers, distributors, retailers, fashion buyers and so on. The live fashion brands in the fashion city of Humen were introduced live in the city. Meanwhile, the new fashion of the limited season spike was interspersed to condense more popularity.

The original fashion brands of the Fu Min fashion city participating in this live broadcast are: Deans, Ao Fei, Fei feel, LUCKCC, Tim Mei club. The development of "online live fashion show" by enriching people means that Fu Min fashion city has taken a solid step on the road of innovation transformation and resource integration. In the future, the rich people will continue to promote the upgrading of sales channels, establish a comprehensive, multi angle, three-dimensional multi-channel system, and integrate online and offline with brand businesses to win business opportunities together. Just like Humen, a city that is so determined to reform, the innovation of Fumin fashion city is also the same.

Create peak enjoyment and interpret the fashion connotation calmly. Two thousand and nineteen Humen Fumin Fashion Festival The awarding ceremony of "Humen purchasing center of Guangdong, Hongkong and Macau fashion buyer alliance" extended and passed the functions of promoting industry, promoting market, promoting brand, inheriting culture and helping transformation. Moreover, the 2019 Humen Fumin Fashion Festival is in line with the new orientation of technology, fashion and green industry, showing the strength of fashion and technology, and igniting the passion of fashion and brand. With the height, depth and breadth of design, art and culture, it follows the temperature of "big view", "small to medium sized vision", "strategically advantageous position" and "calm fashion" to make fashion city of Humen become the unique label of China's regional eco fashion.