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ISPO Sports Fashion Trend Forum, ALVANON Share Body Shape Technology Trend

2024/6/26 16:42:00 0

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Scientific and technological innovation has become a key variable in the future of fashion industry, artificial intelligence The innovation ability and potential of. As a global innovation company and clothing fitness expert, Alvanon was invited to attend ISPO as a guest speaker SHANGHAI 2024 Asia (Summer) Sporting Goods Fashion Exhibition Sports Fashion Trend Forum, sharing body shape technology trends and scientific clothing research and development methods; Meanwhile, Alvanon carried BODY AI Body Technology, during the ISPO period, invites you to create your own "digital avatar"!

   Leading edge technology, building the fitness and size ecosystem of the clothing industry

With Alvanon BODY Al The technology centered clothing industry fitness and size ecosystem, combined with digital body scanning, 3D modeling, virtual fitting and other technologies, constantly highlights its value and charm in solving consumers' demand for clothing size accuracy and precise fit.

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At the stage of clothing design and R&D, Alvanon fit standard, as a standardized fitting tool for the shape and size of brand target customers, is based on accurate body size big data, combined with clothing Professional research on technology, ergonomics, statistics, 3D modeling, etc., so as to accurately define the core shape of the brand and the size range required to cover the expected market, and meet the fitness needs of the target market. When the trend of virtual clothing is irreversible, the implementation of fitness standards provides fashion brands and enterprises with a fast, accurate and unified way to share 3D body shape standards with the whole supply chain. The real digital clothing library will also serve as an important digital asset of the brand and become the cornerstone of the digital transformation of the supply chain.

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Technically, the brand provides consumers with accurate size suggestions by accurately matching the digital avatar of consumers and the fitting standard and size system used in brand research and development, reducing the possibility of purchasing unsuitable clothes and reducing return lock loyalty. The brand can also accurately obtain its fit demand preference from the consumer side. Through the data analysis engine, it can verify the brand fit standard, determine the size range, optimize the production ratio of each size, better serve the target market consumers, and gain competitive advantage.

   Digital body shape, shaping sports fashion to fit the future

Fashion cannot be separated from scientific garment manufacturing process, and the industry has always focused on the high-quality development of sports fashion categories. As an important exhibition vane in the sports industry, ISPO has always been exporting professional opinions for the industry. ISPO held on June 28 At the SHANGHAI 2024 Forum on Sports Fashion Trends, Alvanon was invited as a guest speaker to share the trend of body shape technology and scientific clothing research and development methods.

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   In 2021, Alvanon will share the research results of the new body type at the ISPO site

Alvanon will deliver a speech titled "Digital Shape, Shaping Sports Fashion Fit for the Future" at the ISPO Sports Fashion Trends Forum, share the new research results of the real body shape, proportion and size of consumers in modern China's sports fashion market, and launch the full range of ALVANON shape standards and fitting tools applied to the design and development of sports brand clothing for the first time, Ensure the accuracy of sports product design from the design source, and win the sports fashion market with the help of body shape technology and fit strategy.

It is worth noting that the e-commerce platform has a strong demand for accurate size charts and virtual fitting among consumers in a mess of size suggestions. Especially for young consumers who prefer online shopping, the use of size recommendation and virtual fitting may become a longer habit. The fashion shopping experience in the digital era is not only novel, but also accurate. As an important part of the fitness and size ecosystem in the sports fashion industry, with the continuous upgrading of body shape technology, how will consumers' shopping experience be further improved? From June 28 to 30, Alvanon will show in ISPO with body science and technology SHANGHAI 2024, Welcome to the booth site (E1.113) to shape your“ Digital avatar ”, talk to another "I" in the digital world, and actually experience this scientific and technological achievement!

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