Golden Opportunity, Invite You To Attend The 2024 Putian Footwear Trade Fair

2024 Putian Footwear Trade Fair

Exhibition time: October 18 to October 20, 2024

Exhibition location: Putian Arts and Crafts City Exhibition Center, China Shoes Capital

Organizational unit

Guiding unit: Putian Footwear Industry Development and Investment Promotion Special Leading Group

Sponsor: Putian Footwear Industry Association

Co organizer: Fujian Footwear Industry Association Fujian Chamber of Commerce for Shoe Machinery Putian Chamber of Commerce of China International Chamber of Commerce, Putian E-Commerce Association

Organized by: Putian Yabo Exhibition Service Co., Ltd., Fujian Hongyu Exhibition Co., Ltd

1、 Exhibition introduction

Putian, the shoes capital of China, is located in the central coastal area of Fujian Province. Since the Guangxu period of the Qing Dynasty, the shoes and clothing industry has experienced a thousand years of development. As the largest production base of sports shoes in the world, Putian is also an important manufacturer of high-quality green textiles in China and a designated production base for world famous sports brands. Putian It is the first footwear collective trademark named after a prefecture level city in China, and won the reputation of "China's Shoe City" in 2023.

At present, Putian has more than 4200 shoemaking enterprises with 500000 employees and about 60 OEM brands, all of which are first-line brands at home and abroad. In addition, there are about 110 independent brands, most of which occupy a leading position in the market segment. The annual output of shoes is up to 1.6 billion pairs, accounting for one third of the total output of Fujian Province, one tenth of the total output of the country, and the industrial scale output value exceeds 100 billion yuan, showing huge market potential and vitality.

This exhibition will bring together professionals and purchasers from the whole industry chain, such as advanced shoe technology and equipment at home and abroad, trendy shoe brands, environmentally friendly shoe materials, as well as principals and industry leaders of major e-commerce platforms. Our goal is to create a professional shoes and clothing exchange platform for industry colleagues, and help enterprises expand markets and businesses.

During the exhibition, a series of wonderful activities will also be held, including the matchmaking meeting of cross-border e-commerce selection, the live broadcast festival of Tiaoyin e-commerce, the investment promotion meeting of footwear industry, the footwear industry chain (cross-border) e-commerce development forum, footwear design competition and short video competition. We invited industry experts to discuss the latest trends of the industry and provide a feast for exchanges and cooperation for the development of the footwear and clothing industry.

2、 Scope of exhibition

1. Shoe material and shoe machine: shoe making machinery, sewing equipment, intelligent cutting, digital printing, automatic production line, AI+3D vision technology and other intelligent equipment; As well as leather, PU/PVC, leather chemicals, leather, raw materials, new fabrics and other shoe materials;

2. Finished shoes: Putian shoes with independent brand advantages; All kinds of professional sports shoes Casual shoes , functional shoes, outdoor shoes, etc; As well as mainstream products of OEM (or deep processing) shoe factories of major well-known brands;

3. Clothing: finished clothing, fabric accessories, fashion yarn, fashion socks industry, brand underwear, hats, scarves and gloves;

4. The shoes industry extends the industrial chain: packaging design, accessories, trademark registration, intellectual property rights, freight logistics, financial services, etc.

3、 Exhibition area planning

1. The first floor of the exhibition center: centralized display of shoe machine equipment;

2. The second floor of the exhibition center: set up a forum/new product release exhibition area; Brand finished shoes exhibition area Footwear materials exhibition area Supply chain exhibition area, live broadcast exhibition area of e-commerce selection; Putian Shoes Experience Center; Personalized customization and designer exhibition area; Footwear service provider exhibition area; Extend the promotion of Putian Premium Product Exhibition Area and other functional areas.