Amazon'S Logistics Services Increased Sales By At Least 20%.

Amazon CEO Bezos, who has just become the third richest figure in the United States, has a new idea: from now on, whether you are opening a store on Amazon, you can start using Amazon's logistics service.

Amazon China announced a logistics + plan in Shanghai, officially entering the logistics industry, especially opening up its logistics system in the face of the Chinese market.

It is understood that the cooperation is unique to Amazon in China.

That is to say, any Chinese company is likely to find Amazon to seek cooperation in logistics. Whether it is on the Amazon platform, whether it's a traditional enterprise or an Internet company, or even a seller of Tmall, if there is demand, it can go with Amazon.

The use of Amazon China's warehousing and distribution services.

According to the statistics of the General Administration of customs and the China electricity supplier research center, in 2014, the number of people in the China Sea was 18 million. The scale of the paction was 140 billion yuan, and it entered 100 billion from the 10 billion market.

It is estimated that the market will reach trillions in 2018.

At the same time, the development of domestic logistics relative to e-commerce is relatively slow, and the e-commerce industry is pushing the development of logistics.

With the increasing demand for sea, the lack of cross border pportation capacity of China's logistics system and the coming shopping peak period such as double eleven have reduced the shopping experience, and many logistics enterprises have weak inventory management capabilities and high operating costs.

Xue Xiaolin said in an interview that Amazon logistics has been tested by US black Friday's peak shopping, and can promise to Chinese consumers that it can achieve the same standards at the peak time and achieve the same delivery quality.

Xue Xiaolin said that this confidence is derived from Amazon's 13 operations centers in China and the capacity of more than 300 trunk pportation networks. Through self financing plus third party logistics cooperation, Amazon can provide services for consumers in more than 1400 cities, districts and counties throughout the country.

In contrast, Jingdong self built logistics for many years, Jingdong has 7 largest in the country.

And 123 warehouses in 40 cities, with a total area of more than 200 square meters.

The Jingdong is committed to providing the "211 time limit" service for the 134 districts and providing the next day distribution service in 866 other regions.

Because most of the cooperation is being discussed, Amazon has not disclosed any details about the target partners.

However, because of Amazon's integrated cooperative solution, whether the price factor or the details of warehouse management is speculated, the logistics partners prefer to develop international chain brands in China, or have higher requirements for warehousing and logistics, such as Coach.

The original intention of Amazon's open logistics comes from the demand for logistics on the platform.

According to Amazon official statistics, in 2014, 70% of domestic sellers said their sales increased by more than 20% after using Amazon's logistics service.

Xue Xiaolin, President of Amazon global logistics, said: "since 2010, we have been providing Amazon logistics services to China's platform sellers in China, helping them not only reduce operating pressure and cost, but also improve customer experience.

We are very pleased to help them achieve business success through Amazon logistics. "

Logistics has nearly 20 years of experience in the world, and its operation line network is densely packed.

There are 109 operation centers in the world, which can send goods to 185 countries and regions in the world. In China, especially in recent years, the three modes of direct mail, direct purchase and flash purchase are called "three axes" of Amazon.

By pre stocking it to the bonded warehouse, the delivery time of international logistics can be shortened to 3 days.

Since its acquisition into China in 2004, Amazon has succeeded in building its own modern logistics system in the United States.

But development has been relatively gentle.

According to the China Internet retail market data monitoring report released in 2014 by the China Electronic Commerce Research Center, Amazon's share in the domestic B2C market was only 1.5%, ranking sixth in the whole 2014, and the top few were completely divided by Tmall, suning.com and Jingdong.

Another reason for Amazon's move may be that due to the slow development of business in China, the volume has not been able to go up, and the warehouse has been idle and wasted.

Therefore, there is another view from the industry that Amazon's open logistics may not have a great impact on the domestic logistics industry. Amazon's sale of warehouses to Alibaba is proof.

As Dai Dingyi, executive vice president of the China logistics society, said in an interview with an interface reporter, "Amazon is moving from enterprise logistics to logistics enterprises.

It is also necessary to clarify what responsibilities the enterprises need to undertake.

If the storage capacity of the warehouse is idle, we should make full use of it and seek more cooperation rather than control, purchase and possession.