What Proposals Will The CPPCC Members Of The Textile Industry Bring To The Two Sessions This Year?

The extraordinary "two sessions" finally opened in 2020. At the 15 session of May 21st, the opening session of the thirteen session of the thirteen session of the CPPCC was held in the Great Hall of the people. This year is the year when China decided to win the battle for building a moderately prosperous society in an all - round way and the decisive battle against poverty, and the year when the 13th Five-Year plan was ended. This important year has been tested by a major epidemic sweeping the world, which has attracted the attention of the NPC and CPPCC this year.

In this "very year", the global production pattern, market structure, industrial structure and development paradigm are changing. At the same time, the rise of trade protectionism, the deepening of geopolitical conflicts and the global spread of new crown disease are becoming major risk points affecting the steady development of the world economy, and the risks of global economic recession are constantly gathering. The supply side and demand of textile industry have undergone unprecedented impact and face enormous risk tests. Therefore, the representatives from the textile industry shoulder a greater sense of historical responsibility and industry responsibility, and fulfill their duties for the country and industry.

In this year's battle against epidemic prevention and control, China embodies the capacity and responsibility of a responsible big country and sets up a strong and brave "China image". In the field of textile and clothing, how to further establish the cultural confidence of the Chinese nation and promote China's stronger fashion discourse power? The chairman of the CPPCC National Committee, JEANSWEST International (Hongkong) Co., Ltd., presented the relevant proposals at the meeting.

Proposal:

Promote the platform to express the right of Chinese fashion, build and promote ceremonial costumes that reflect the modern Chinese style.

China has become the largest producer and consumer of textiles and clothing in the world, but in terms of global fashion discourse, it is still in a relatively weak position compared with the western developed countries. The industry image has long been locked in the bottom of the "smile curve". Symbolic significance of the Chinese fashion symbol "masters, events and big names" in the mainstream fashion discourse system is absent. There are few brands and designers with international fame and influence. There is still a gap from the goal of establishing the Chinese national cultural self-confidence. The reason for this is that the platform level of China's fashion discourse power has yet to be improved, and the training of the consumer market is not enough.

China is known as "the state of ceremonies". Since ancient times, costumes and costumes are important carriers for carrying out national culture and reflecting social outlook. At present, in some important ceremonial occasions, there is still lack of ceremonial clothing that can represent Chinese culture and embody the modern Chinese style. In the international community, there are different dress requirements for every business occasion. With the improvement of national strength, Chinese people should dress well in business occasions, respecting occasions and others, fully developing the fine traditions of Chinese culture, not only to be appropriate, but also to promote national characteristics.

To this end, it is proposed to explore a new type of national system in the new era, promote the platform to express Chinese fashion discourse, and promote ceremonial costumes that reflect the modern Chinese style.

First, we should strengthen the research platform of popular trends. We should strengthen independent research on the trend of the whole industry chain, such as color, fiber, yarn, fabric, clothing and household textiles, so as to further enhance the application scope of research results. We should never forget the essence of China's excellent culture, learn from the current international and domestic trends, and study the consumption behavior and lifestyle of the new consumption mode, especially the new generation of consumers.

Two is to strengthen the construction of fashion publishing platform. Continuously enhance the global influence and market influence of China Fashion Week, China brand day textile industry series, China International Clothing Fair, China International Home Textiles and Accessories Expo and other fashion incubator and promotion platform, and give relevant support to international fashion platform construction. Support and promote the construction of world fashion centers in Beijing, Shanghai and Shenzhen, and continuously enhance the contribution of industrial resources to regional economic construction.

The three is to give full play to the leading role of famous brands and designers. Cultivate and support a group of outstanding brands and designers to the international fashion publishing platform, strengthen the terminal channel construction, enhance the global influence of Chinese brands and Chinese culture; focus on cultivating 3-5 local fashion brands and 5-10 design masters in the international first-line brand camps, and create a master design with international influence, highlighting the symbolic meaning of "Chinese fashion"; We should give relevant support to international expansion and publishing activities, attach importance to brand value evaluation, brand competitiveness evaluation and promotion activities, while enhancing the value and competitiveness of China's textile and clothing brands, and enhance our global discourse right in the field of brand value evaluation.

The four is to promote contemporary etiquette based on Chinese culture. Based on the contemporary Chinese social development and life style, we put forward the group standard of "the contemporary etiquette dress guide based on Chinese culture", and put forward the clothing guide for ceremonial occasions such as business attire, adult ceremony, wedding and other specific occasions and scenes to reflect the fashion expression of Chinese excellent culture in the generation and enhance cultural self-confidence.