Large Electricity Providers To Increase Free Shipping Threshold, Leaving Only Su Ning

After Amazon China and Jingdong, the free shipping threshold of Yi soon network has also increased. From today on, the free shipping threshold will be raised from 29 yuan to 49 yuan. At this point, in addition to suning.com still insist on free shipping, mainstream Online retailers The bottom line of free shipping is raised to 49 yuan, which may not be good news for consumers who are accustomed to buying small commodities.

According to the announcement issued by Yi soon network, Free shipping The threshold will be raised from 29 yuan to 49 yuan, the reason is "in order to protect the highest reputation and experience, balance the pressure of increasing orders for easy logistics", which is only 4 days later than Jingdong's free shipping threshold from 39 yuan to 59 yuan.

The near future, Amazon China, Jingdong and Yi soon network have increased the freight free threshold. The initiator is regarded as the US Amazon in 2013 will increase the free freight threshold to 35 US dollars, causing Chinese counterparts to follow suit. However, Jingdong said that diamond grade users still enjoy 39 yuan free shipping logistics services, and Jingdong will continue to invest in logistics construction in the future.

In the bulletin of Yi Xun net, consumers can still choose 19 yuan free shipping "economic delivery" service. Yi Shun net self operated goods can be delivered within 48 hours by this service. However, reporters found that there is no "economic delivery" option in the Beijing area. Yi soon network said that the service began to test the water from Shanghai, and now it covers the East China region.

In the view of the industry, compared with the huge expenditure of self built logistics, the distribution cost of each 5 yuan is a drop in the bucket, and the extremely low freight free threshold can not exist for a long time. Zhuo Saijun, an analyst at Analysys think tank, thinks that most of B2C's self logistics businesses are fighting for market share by burning money. At present, Amazon China, Jingdong, Yi Xun and others just increase the threshold of delivery postage, and the postage has not changed.

Self logistics will also be the profit point of e-commerce enterprises in the future. Adjusting the express delivery policy is also the trend of the times. On the other hand, at this stage, the market structure has basically stabilized, and the electricity giant has no need to fight the logistics price war. Therefore, enterprises will take the lead to increase the threshold of express mail delivery, and other enterprises will follow up quickly.

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The rapid development of the logistics industry has played a foundation and supporting role in ensuring the coordinated, steady and rapid development of the national economy. On the other hand, it has also become an important means to readjust the industrial structure, transform the mode of economic development, and open up new economic growth points. In 2011, the integration speed of China's industrial logistics was accelerated, and the trend of integration of trade and logistics was obvious.

In 2013, China's first logistics purchasing platform, China's logistics mart, was born. "Special planning for trade and logistics development" pointed out that by 2015, a modern business logistics service system with high efficiency, unobstructed, coordinated and green environmental protection suited to the development of Commerce and service industry was initially established.

In the future, China's logistics industry will enter a higher stage of development and present some new development trends and characteristics. With the rapid and stable development of the national economy, the scale of the logistics industry will continue to expand rapidly. With the adjustment of the economic structure and industrial layout, the concentration of the logistics industry will further improve. With the continuous expansion of the logistics market, the division of labor in the logistics industry will become more and more detailed; the institutional environment for the development of the logistics industry will become increasingly standardized, and the market order and environmental conditions will be further optimized.

The relevant supporting policies promulgated by governments at all levels have created a good external environment for the development of China's logistics industry. During the "12th Five-Year" period, China's economy is expected to continue to maintain steady and rapid growth. The logistics industry is facing major opportunities for development, and the investment prospects of rural logistics, retail logistics and other segments will be optimistic.