What If The Clothing Store Is Out Of Stock? How To Avoid Clothing Shop Breaking?

Clothing stores break goods is a problem that many stores will encounter. Sometimes the good selling styles are sold out of stock, while some unpopular styles become stock backlogs. How can we avoid this phenomenon? First of all, we must start with the purchase. Purchase is a university ask, enter less, very easy to break goods, enter more, easy backlog stock. Then how can a clothing store be stocking? What can a clothing store do if it is out of stock? How can a clothing store avoid it?

How to avoid clothing disqualification? 1, grasp the market and sell products.

At present, the vast majority of lingerie enterprises are still at the level of production and marketing, and design and produce products first and then sell them to the sales department. Therefore, it often leads to insufficient analysis and judgement of market demand. The quantity produced by the product is not based on market demand and capacity. In the rush season, best-selling items are out of stock, and there are still plenty of stocks left behind. To accurately grasp the market, we need to do a lot of work.

1) establish a market data system.

The scientific prediction of the market must be based on detailed data. Enterprises should set up a complete data collection system to sort out and analyze all kinds of data. Find out the market demand, find out the best selling styles, colors and sizes, and analyze the reasons for their selling well. At the same time, based on past market sales data, we will make a reasonable prediction of future market sales. China has a vast territory, and its underwear consumption habits and needs are different in various markets. It also requires data collection, sorting, analysis and evaluation of different market subregions.

2) customer focus.

Customers are the real center of our marketing. Enterprises should maintain good communication with customers at any time, listen to effective suggestions from customers, and grasp the information of goods in time. And from the perspective of customers, customers want to provide customers with truly marketable, competitive products.

3) refer to the company's input and sales targets.

The company's market and sales target plan is also a key factor to consider when analyzing the market. The input of enterprises directly affects the confidence of the customers and directly determines the output of the market. Moreover, if we want to successfully plan Achieve Inc's sales target, we should plan the structure of goods according to the plan accordingly, and reserve the corresponding quantity of products.

4) advance the trial sale of products.

Without making sure that the market prospects of certain products can be accurately predicted, product marketing in the typical market can be made in advance, and the production arrangement will be made according to the results of trial marketing.

　　 How to avoid clothing disqualification? 2. Production plan ahead of schedule

Because the product design, purchase materials and production cycle are long, the production plan requires enterprises to make arrangements in advance. But now many enterprises only produce the products needed next month. This way, once a large number of enterprises are out of stock and want to make up for the market, they will find that the production scheduling has not been inserted, because the workshop is producing next month's products, and next month's products are also necessary for the market. Normally, enterprises should arrange the production of seasonal products at least 3~6 months in advance, so as to avoid replenishment or other unexpected factors leading to the disruption of the overall production plan. Especially in the first half of the year, the best selling products should be prepared in advance.

　　 How to avoid clothing disqualification? 3, strengthen cooperation with suppliers.

The procurement cycle of clothing raw materials is long, which is closely related to the cooperation of suppliers. If we can get strong support from suppliers, we will undoubtedly shorten the procurement cycle and shorten the cycle of product listing. Even when shortages are serious, we may even be able to replenish the market in time. Nowadays, many enterprises are starting to organize supplier associations to strengthen their feelings with suppliers. This is a positive way.

　　 How to avoid clothing disqualification? 4, implement an effective order system.

Ordering system is commonly used in first-line brand, and it is an effective way to solve the problem of stock loss. But the first line brands use the operation mode of branch offices and market management, so their ordering system is relatively simple to operate. Nowadays, some second-line brand enterprises adopting agency mode have also begun to implement the order system. Generally, two orders a year will allow agents to order the goods they need, and agents will pay a certain margin after making good orders. Because agents tend to be more accurate in their own market, and are constrained by deposits and so on, they dare not blindly place orders. After ordering, the manufacturer will arrange production according to the order of the agent and the time of product listing, but this mode is more suitable for the more mature brand of the market network. For those new brands that are still in the market development period, it is obvious that they need to rely on market forecasts to store certain goods in order to prepare for new customers and the needs of the high season market.

What if the clothing store is out of stock? How to avoid clothing shop breaking? Having read the above content, do you know anything about it? Specifically, you must combine the reality to do the business of your clothing store.