A Shirt Is About 70 Dollars In The United States, And It Will Cost More Than 1000 Yuan After The Discount.

Businesses are crazy about discounts, do consumers really pick up the cheap?

Recently, a Levi's has been circulated on micro-blog. Jeans In the United States, it only sold about 200 yuan, and Qiu Yuhua, the vice president of the Guangzhou municipal private enterprise association and the chairman and President of Guangzhou Huaan Da Industrial Co., just returned from the United States, said: "the best men's shirt bought in OUTLETS in the US is only 69.99 dollars, which is equivalent to 440 yuan. In Guangzhou department stores, even if the discount is made, a good men's shirt will cost thousands of yuan." In the face of another comprehensive promotional campaign for Guangzhou department stores launched this week, Qiu Yuhua said: "if we do not narrow the price gap with overseas markets, it is almost impossible to get the overseas consumption of Chinese people back."

　　 Promotion One is crazy than one.

In November, the discount sale of Guangzhou merchants did not stop. Every week, stores do various kinds of discount. Among them, the discount of modern department stores is very "Crazy" - from today to November 25th, the goods of the top shop, the sea purchase shop, the Whampoa store, the holy place store and the Huadu shop are as low as 70 percent off, and the Beijing Road store and Xintang store have 400 discount 1100 vouchers for the whole market, and more than 20 peripheral businesses and modern department stores have launched the Thanksgiving big discount with A. In addition, Guang Bai, Xin Da Xin, friendship country Jindian and Wangfujing department store have launched about 50 percent off promotions.

Discount is not enough to reimburse taxi fees. Wanning will even launch a time limited free snap up campaign on 22.

　　 Improving quality and narrowing the spread

Seeing that the business launched a crazy sales promotion activity, insiders believe that the key depends on whether there is a real discount, and the quality of the product is very important. Qiu Yuhua said, in the United States, the quality is very good. clothing The price is only a few hundred yuan, and now many department stores or businesses have to pay thousands of yuan after they fold. Many professionals interviewed said that even if the mainland merchants were discounted, it would be difficult to attract. "In the future, the price of domestic products should be referred to the Hongkong model, so that a large number of overseas consumption can be returned." Qiu Yuhua said.